InformationWeek

Business to Business Collaborative Commerce has become the norm for many industries. Customer requirements, industry mandates and the desire to differentiate from the competition have led a number of Collaborative Commerce leaders to new and exciting ways to solve critical business, customer and supplier problems. Whether these companies choose to 'go wide' with their B2B initiatives to many partners, or to 'go deep' with a few critical B2B relationships, they are driving real results in a pragmatic and high-return manner

In this TechWebCast, learn how industry leaders in Financial Services, High Tech and Consumer Packaged Goods are leveraging B2B transactions to better meet customer requirements in real-time via transaction management, Business Activity Monitoring and Continuous Business Analytics.

Discussion topics:

• How to enable IT to say 'yes' to key customer requirements



• How to drive profitable growth by gaining visibility into key trading partner relationships through real-time transaction management and monitoring



• How to increase customer loyalty via better service and visibility into key performance indicators (KPI)



• How to expand market share and increase profitability

Featured Speakers

• Carl Lehman, Vice President, Meta Group



• Lou Bertin, Contributing Editor, Events, InformationWeek



• Jeff Kukowski, Chief Solutions Officer, Cyclone Commerce

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