A great city website enhances its brand. Here are some examples of great city portals.
A municipal website is a digital key to the city, a visitor's first encounter with its brand. It's important to get it right.
Sadly, while lots of cities worldwide get this message, a few still don't. Great websites are not high on the list of priorities for many municipalities, even some of the world's largest. (Sao Paolo, Brazil, I'm looking at you!)
A recent report from Gizmodo notes that crummy city websites have a common look and feel: Information is crowded and poorly organized; graphics are ugly. It's hard to find what you're seeking.
In contrast, cities doing it right also have things in common. Some of the outstanding sites provided by the world's biggest cities achieve the following:
Address the needs of users. When New York City recently redesigned its portal, it aimed to deliver what people were actually looking for most -- such as public information offered via phone number 311 about parking, school closures, sanitation, etc. Tailoring the portal to deliver key data has been an enormous change for the better.
Offer language choices. Check out New York's portal again. You can access this site in any one of 71 languages. That's ideal -- and relatively rare in civic portals. Too bad, since most large cities are also international meeting places. While London's portal is one of the world's very best, it lacks this feature, earning it a huge demerit.
Time to Reconsider Enterprise Email StrategyCost, time, and risk. It's the demand trifecta vying for the attention of both technology professionals and attorneys charged with balancing the expectations of their clients and business units with the hard reality of the current financial and regulatory climate. Sometimes, organizations assume high levels of risk as a result of their inability to meet the costs involved in data protection. In other instances, it's time that's of the essence, as with a data breach.
5 Top Federal Initiatives For 2015As InformationWeek Government readers were busy firming up their fiscal year 2015 budgets, we asked them to rate more than 30 IT initiatives in terms of importance and current leadership focus. No surprise, among more than 30 options, security is No. 1. After that, things get less predictable.
Join us for a roundup of the top stories on InformationWeek.com for the week of December 14, 2014. Be here for the show and for the incredible Friday Afternoon Conversation that runs beside the program.