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2/24/2011
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Xerox Hires Innovation Officer For Health IT Practice

Markus Fromherz has big plans to help hospitals implement electronic medical record systems, health information exchanges, and other technology through Xerox's Affiliated Computer Services unit.

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Providers are challenged to collect and report data needed for federal and state regulations, such as complying with meaningful use requirements and preparing for audits. Fromherz said ACS has considerable experience managing operational and clinical data as well as predictive analytics being developed in the labs.

Since its acquisition of ACS, Xerox has provided consulting services to healthcare facilities like Botsford Hospital in Farmington Hills, Mich., and Cooper University Hospital (CUH) in Camden, N.J. ACS has helped these hospitals select an EMR vendor as well as deploy, integrate, and support technology to get the most out of meaningful use stimulus funding. ACS has provided implementation strategies for McKesson's Paragon solution at Botsford and Epic's EMR clinical information system at CUH.

ACS is also helping the Wyoming Department of Health implement a Web-based EHR/HIE system and will help integrate it with the state's Medicaid management information system (MMIS), other EHR systems, designated laboratories, and the state's immunization registry.

Recently, Xerox expanded its services with the acquisition of WaterWare Internet Services to build EMR and computerized physician order entry (CPOE) systems using Xerox document imaging and content management technologies.

Additionally, five states are currently working with ACS to establish state level registries (SLRs), which allow Medicaid providers to apply for and receive meaningful use federal funding via a secure Web site.

In the area of patient privacy and security, the company offers PHI Secure, which scans an organization's network for potential leaks of personal health information.

With regard to insurance companies, member engagement is a growing issue for payers as they go from marketing to employers to marketing to consumers. There are also new regulations to better explain health plan options, and Fromherz said the company is working with payers to solve these problems.

"Xerox/ACS is now going beyond its long-standing experience in personalized communication to develop engagement solutions that take advantage of all channels and adapt the content even further to the recipient's circumstances," Fromherz said.

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