EHealth To Obama: We Can Run HealthCare.gov - InformationWeek
IoT
IoT
Healthcare // Leadership
News
10/30/2013
05:53 PM
50%
50%

EHealth To Obama: We Can Run HealthCare.gov

Obama Administration response to online health insurance site is cool, but proposal reveals backup possibility. EHealth offers to help Covered California, too.

Aneesh Chopra, senior fellow at the Center for American Progress and former chief technology officer of the U.S., told InformationWeek Healthcare in an e-mail, "I see great potential in the growth of web-based entities as a safe, secure option for consumers in addition to healthcare.gov, but not as a replacement. There is plenty of room in the market for multiple enrollment options as envisioned by the Affordable Care Act."

Covered California

At the eHealth news conference, Lauer also asked Covered California, that state's health insurance exchange, to allow Web insurance brokers to enroll people alongside the state's own efforts. Part of his argument -- as it was in the Obama letter -- is that people ages 18 to 34 would be more likely to enroll in the exchanges through an easy-to-use consumer website, and the insurance exchanges badly need those healthy young people to keep insurance rates down.

He added that, because the health plans pay online brokers, it costs the state nothing to let them enroll people in Covered California plans. In fact, the state would make money on these sign-ups because insurance companies are required to pay enrollment fees to support Covered California.

Carl Guardino, CEO of the Silicon Valley Leadership Group, which includes eHealth and many other tech companies, echoed Lauer's call for the state insurance exchange to open up to Web brokers. Speaking at the news conference, he said that Covered California should call on the expertise of not only eHealth, but also of the other experienced e-commerce companies based in Silicon Valley.

The young healthy people who are crucial to the success of the exchange, he said, "expect government insurance exchange websites to work like Google, Facebook, Amazon and Twitter." So the government has to deliver a website that is equally consumer friendly and easy to navigate as any of these companies' sites.

"The state's goal of 1.2 million enrollments by the end of 2014 will be difficult to reach without a public-private partnership to take advantage of the innovation and the technology that the private sector can offer. So I encourage and ask Covered Calif. to strongly consider utilizing the assistance of Silicon Valley's e-commerce leaders to expand access to all Californians and make the ACA the success that the citizens of our state deserve."

Covered California did not respond to a call from InformationWeek Healthcare by press time. According to its website, in the first four weeks of enrollment there were 2.1 million unique visitors, of whom nearly 180,000 started applications.

Previous
2 of 2
Next
Comment  | 
Print  | 
More Insights
Comments
Oldest First  |  Newest First  |  Threaded View
David F. Carr
50%
50%
David F. Carr,
User Rank: Author
10/31/2013 | 3:01:58 PM
re: EHealth To Obama: We Can Run HealthCare.gov
Is this a serious proposal or a publicity stunt?
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of the Cloud Report
As the use of public cloud becomes a given, IT leaders must navigate the transition and advocate for management tools or architectures that allow them to realize the benefits they seek. Download this report to explore the issues and how to best leverage the cloud moving forward.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of November 6, 2016. We'll be talking with the InformationWeek.com editors and correspondents who brought you the top stories of the week to get the "story behind the story."
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll