Informationweek Influencer
Sinan Si Alhir (@SAlhir)
- Twitter Bio:
- Human Dynamics Alchemist/Catalyst (Practitioner & Consultant/Coach working with Individuals, Collectives/Teams, & Business Enterprises)
- Website:
- http://about.me/salhir
Sinan Si Alhir's Selections From the Web
On June 6, Larry Ellison--CEO of Oracle, one of the largest and most advanced computer technology corporations in the world--tweeted for the very first time. In doing so, he joined a club that remains surprisingly elite. Among CEOs of the world’s Fortune 500 companies, a mere 20 have Twitter accounts. Ellison, by the way, hasn’t tweeted since.
As social media spreads around the globe, one enclave has proven stubbornly resistant: the boardroom. Within the C-suite, perceptions remain that social
In my opinion, the potential acquisitions of these social suite players by the major CRM companies represent the final nail in the coffin of social media. No more is it something separate, disconnected, cute and experimental. It has just moved to the heart of all marketing efforts and the stock price movements of Facebook will not change that. Social Media Marketing is on scale and needs to be at the heart of your marketing efforts right now.
In my opinion, the potential acquisitions of these social suite players by the major CRM companies represent the final nail in the coffin of social media. No more is it something separate, disconnected,
Something strange and remarkable started happening at Google immediately after Larry Page took full control as CEO in 2011: it started designing good-looking apps.Great design is not something anybody has traditionally expected from Google. Infamously, the company used to focus on A/B testing tiny, incremental changes like 41 different shades of blue for links instead of trusting its designers to create and execute on an overall vision. The “design philosophy that lives or dies strictly by the sword of data” led its very first visual designer, Douglas Bowman, to leave in 2009. More recently, however, it’s been impossible to ignore a series of
You’ve been promised collective intelligence, but there’s more. Complexity is both the problem and -- if properly understood -- the solution.You’ve been promised collective intelligence, but there’s more. Complexity is both the problem and — if properly understood — the solution.So there are these two things going on. The first you’ve definitely heard of — it’s the great reawakening of the white-collar and consumer world as their value and participation and voice are released from the anonymity of the command and control corporate model thanks to nifty new social technologies.The second is about the exponentially increasing complexity of the
Why do marketers revel in military jargon? Must we really rally troops to deploy conquest ads or fire quick hits of bleeding-edge apps? Is it not ironic that we call customers “targets” and seek to engineer their empathy in “war rooms?"The hostilities are endless. And it’s not enough to win. Someone must lose. Beating the competitor takes precedence over helping the customer.These metaphors shouldn’t surprise us. Since the dawn of cultural evolution and the age of hunter-gatherers, group against group armed conflict has shaped human evolution. Some estimates indicate that the proportion of the population that died in the wars of typical tribal
I wish I could say I stated it boldly, chest puffed out and chin held high. Instead, I whispered it in a cowardly manner from behind the conference table as my team’s strenuous objections hurtled at me full force.“It’ll make my life miserable! How am I going to delegate to my assistant? I already have too much to do.”Once the panic cooled, we talked about why I wanted our company to return to the Dark Ages, before electronic communication. Here’s the case I made for why our business (and yours) could benefit from skipping a week of e-mail.In most companies today, internal email is half to three quarters of all traffic. Reading, processing, managing,
Infographics break down data visually, helping viewers make sense of complex information. Their popularity has increased with the rise of social media, fuelling the need for instant results by providing content in bite-size, digestible chunks.Created by Nowsourcing, a social-media marketing company, it shows that infographic posts dwarf traditional posts when it comes to sharing on social networks. The most popular topics for infographics include: business, technology, social media, the economy and health. For more on the most viewed, liked and commented-on infographics in recent history, among other trends, check out the entire post, below:
After much vacillation and indecision, Groupon finally pulled the trigger and fired CEO Andrew Mason. After a rocky ride since the companies IPO and with no turn-around in sight, the once revered leader of the “supposed” next great tech success story was punted to the curb in hopes that new blood will suddenly make this one time Chicago Gem into what people once thought it could be.Upon his firing, Mason shared his thoughts with his employees (and everyone else by intentionally leaking the note) through this letter where he says his good byes.After four and a half intense and wonderful years as CEO of Groupon, I’ve decided that I’d like to spend
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