Informationweek Influencer
Liza Sisler (@lizasisler)
- Twitter Bio:
- Wife, Mother, IT Consulting. Looking for a connected world with collaboration on diagnosis & prescribing where medical records are globally portable. Dreamer?
- Location:
- Cary, NC
- Website:
- http://blogs.perficient.com/microsoft/author/lizas/
Liza Sisler's Selections From the Web
On June 6, Larry Ellison--CEO of Oracle, one of the largest and most advanced computer technology corporations in the world--tweeted for the very first time. In doing so, he joined a club that remains surprisingly elite. Among CEOs of the world’s Fortune 500 companies, a mere 20 have Twitter accounts. Ellison, by the way, hasn’t tweeted since.
As social media spreads around the globe, one enclave has proven stubbornly resistant: the boardroom. Within the C-suite, perceptions remain that social
Gamification is thought of as a hyped buzzword by skeptics, but it’s increasingly being used by corporations to incentivize consumers and motivate employees. As enterprise adoption of gamification grows, that could make gamification startups the next hot acquisition target in the coming years. Social enterprise acquisitions have been the all the rage in the last year. But if you want to find the next big acquisition target, consider gamification startups.Bunchball founder and Chief Product Officer Rajat Paharia told me he expects it won’t be long before gamification companies will be buyout targets soon by the SAPs, Oracles, Microsofts and Salesforces
There are whiteboards on the walls in every direction with multicolored workflows, shocking healthcare statistics, customer acquisition models and names like Autism Speaks, Value Options and some of the largest payers in the country that they’ve recently added as clients.
And at any given time, you’ll find stacks of aluminum trays in the fridge from the previous night’s order of dinner for 60; one of the many ways to ensure that great code is being written around the clock.
If you’re thinking this is the description of another Silicon Valley Internet start-up, you are partially right. This is Brown drop-out, Grant
Summary: Gartner survey of 2,000 CIOs finds less emphasis on systems, more on digital business initiatives.Gartner recently conducted a survey of 2,053 CIOs, asking what's going to be important over the coming year. If you look at the lists below -- for technology and business priorities -- there probably aren't too many surprises. Analytics/BI tops the list, followed by mobile, followed by cloud, and so on.The piece of bad news is the economics. Gartner says average CIO IT budgets are down 0.5 percent from a year ago. However, everyone should be used to it -- CIO IT budgets "have been flat to negative ever since the dot-com bust of 2002." The
![Does Social Media Marketing Really Work? [INFOGRAPHIC]](http://8.mshcdn.com/wp-content/uploads/2012/04/FacebookMarketing.jpg)
From Twitter to Facebook, to Google+, to YouTube, to Foursquare and more, social media use is the hottest thing in marketing. But does it really work?
Brands and businesses are certainly making a stronger push than ever on social media, which makes sense — that’s where the people are. Figuring out just how much social media marketing returns on investments of time and money, however, is harder to do.
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