InformationWeek: The Business Value of Technology

InformationWeek: The Business Value of Technology
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This video is a thank you to all developers supporting the BlackBerry platform. Your Developer Relations, Alliance and Developer Tools teams appreciate your enthusiasm and loyalty! We're Going To Keep On Loving You. Shown at BlackBerry Jam Americas Sept 2012.We are going to keep loving developers at Research In Motion, all the way to BlackBerry 10 and beyond. Watch our leadership team for developer relations bring back the band: Alec Saunders, VP Developer Relations & Ecosystem, Chris Smith, VP Application Platform & Tools, and Martyn Mallick, VP Global Alliances & Business. Thank you to those devs who are working hard, and for those jumping

People downloaded over 30 billion apps in 2012, yet the average smartphone owner only uses about 15 of them every week. Even worse, a study by Localytics estimated that 22 percent of apps are only opened once.While the answer to that question is certainly complicated, a number of common mistakes companies are repeatedly made in the app on-boarding process. We’ll be discussing user experience and more at VentureBeat’s upcoming Mobile Summit.When you demand that users go through a sign-up process or hand over their social credentials before you’ve offered them any clear benefit, you risk losing them right off the bat.Consider two apps: Pheed and

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