Informationweek Influencer
David Meerman Scott (@dmscott)
- Twitter Bio:
- Marketing strategist, keynote speaker, and bestselling author of 8 books including The New Rules of Marketing & PR and Newsjacking.
- Location:
- Boston, MA
- Website:
- http://www.davidmeermanscott.com
David Meerman Scott's Selections From the Web
Well, when we asked a group of Small Biz experts this question, the answers came in across the board. By the time you read all their answers you may have formed an opinion or two yourself.
Many new businesses are focused on making a product but don’t understand marketing and have not budgeted for marketing appropriately.
Have you had a friend who tells you he wants to get fit, so he’s going to go out and buy the perfect sneakers. Then, he says the’s going to join the right gym and get a personal trainer. And he’s not going to start till after holidays. Actually, he says he might even wait till after his birthday,
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