InformationWeek: The Business Value of Technology

InformationWeek: The Business Value of Technology
e2 Conference & Expo - Boston 2013

Informationweek Influencer

Martin Fowler

Martin Fowler (@martinfowler)

Twitter Bio:
Loud Mouth, ThoughtWorks
Location:
Boston
Website:
http://www.martinfowler.com/

Anyone who visited Soverain Software's website could be forgiven for believing it's a real company. There are separate pages for "products," "services," and "solutions."  There's the "About Us" page. There are phone numbers and e-mail addresses for sales and tech support, even a login page for customers.It's all a sham. Court records show Soverain hasn't made a sale—ever. The various voice mailboxes were all set up by Katherine Wolanyck, the former Latham & Watkins attorney who is a co-founder and partial owner of Soverain. And the impressive list of big corporate customers on its Web page? Those are deals struck with another company, more than

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