These InformationWeek 500 innovators are trying
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17 of 20
First Horizon National, a Tennessee financial services provider, implemented a company-wide performance management system called Bonefish--so named because its financial metric diagram resembles a fish skeleton.
One part of that effort, MyPlan, makes Bonefish goals transparent across the company. It lets First Horizon cascade those goals from the CEO down to the bank branch tellers. All employees participate in goal creation and alignment, and as a result are more focused on the bank's profitability.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.