People, not technology, create innovation. Here's a look at some people who will drive these and other business-technology trends in 2002.
Despite the uncertainty about the year ahead, there are some things about business technology we can say with confidence: The security of computer networks will
undergo greater scrutiny. Close collaboration with business partners will be an
important goal--one that will remain difficult to achieve. Biotechnology will
deepen our understanding of what makes us human--and, in the process, push the
boundaries of what supercomputers can do. The Internet will grow in importance
as a fundamental tool of communication and commerce. And entrepreneurs will change
how we do business. This we also know with certainty: People, not technology,
create innovation. Heres a look at some people who will drive these and other
business-technology trends in 2002.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.