Intel Launching Developer Education Program In Second Life
The area will include online training, Webcasts, and meet-the-experts events, as well as contests for developers.
Intel on Tuesday launched a series of presentations in Second Life to allow developers of multicore, manageability, and mobility technologies to interact with Intel engineers and experts.
The new Intel Software Network area will offer online training, Webcasts, and meet-the-experts events, as well as the "Braniac Warbots" contest, where developers will be able to use the Second Life standard Linden Scripting Language (LSL) to build robots that compete.
The meet-the-experts events began Tuesday with an event around developing for multicore processors and threading. Attendance was good -- by Second Life standards -- with about 60 people turning out.
The Second Life effort is an extension of Intel's Web presence.
"We see that Second Life is becoming a popular area for our audience, it provides a new, rich environment for training and exchanging information as well as entertainment," Scott Apeland, director of the Intel developer network, said. "As the developer base grows in Second Life, we want to be there and grow with them and provide the information they need to get the most out of Intel platforms."
The Second Life area has links to Web content, including videos, Web sites, and blogs.
Intel views the Second Life venture as experimental. "It's an experiment to see what really works in Second Life, what really works for the technical audience and developers," Apeland said.
The company will measure its return on investment by listening to feedback from developers, measuring repeat visits, and how many developers engage with the community.
Intel has two areas in Second Life, known in SL jargon as "sims." In April, Intel introduced Orange County Choppers, where Second Life users could design their own virtual motorcycles.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.