InformationWeek 500 innovators have creative solutions to not-so-unusual business problems. How can these help your company?
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C.O.R.E., Yahoo's content optimization and relevance engine, leverages user data to fuel a set of algorithms aimed at delivering more personally relevant content. C.O.R.E. tests content's popularity by displaying it to a small user group, and then displays the most popular items to the majority of users. Every 5 minutes, the system processes 100 GB of user feedback and updates its algorithm to direct stories to the right users. C.O.R.E. can optimize for multiple objectives, such as revenue, user engagement, and personalization. It has resulted in a 270% improvement in click rates at Yahoo and contributed to a billion clicks on Yahoo's home page in both January and March.
Multicloud Infrastructure & Application ManagementEnterprise cloud adoption has evolved to the point where hybrid public/private cloud designs and use of multiple providers is common. Who among us has mastered provisioning resources in different clouds; allocating the right resources to each application; assigning applications to the "best" cloud provider based on performance or reliability requirements.