Strategic CIO // Executive Insights & Innovation
Commentary
2/12/2009
01:29 PM
Bob Evans
Bob Evans
Commentary
Connect Directly
RSS
E-Mail
50%
50%

Fortune Mag Paints CIOs As Clueless Dorks

Anybody out there read Fortune? Did you know they just referred to CIOs as "geeks" who know nothing of corporate strategy, focus on server upgrades, have "limited social skills," hang out in "the wiring closet," and whose top value is "coding skills"? But due to the recession, Fortune says, "Tech execs get sexy." Did April Fool's Day come early, or is Fortune just showing its ignorance of the role played by CIOs and business technology in today's global economy?

Anybody out there read Fortune? Did you know they just referred to CIOs as "geeks" who know nothing of corporate strategy, focus on server upgrades, have "limited social skills," hang out in "the wiring closet," and whose top value is "coding skills"? But due to the recession, Fortune says, "Tech execs get sexy." Did April Fool's Day come early, or is Fortune just showing its ignorance of the role played by CIOs and business technology in today's global economy?The piece is really so pathetically naive and amateurish that I debated whether to give it more exposure than it merits. Ultimately, I decided to go ahead and highlight this nonsense because, in this age of cost-cutting, you might want to decide to cancel your subscriptions to a media brand that views you as one-dimensional knuckleheads:

"There was a time when the geeks who keep a company's tech systems running could get by without knowing the finer details of corporate strategy. You called the chief information officer when you needed a server upgrade, not a strategic plan.

Well, those days are over.

This downturn could mean the end of the sequestered CIO -- that rumpled executive who, like Scotty on Star Trek, has limited social skills and usually emerges from the engine room only when something blows up. In these tough times, CEOs are frequently calling tech chiefs out of the wiring closet and into the boardroom, and putting their business skills to the test."

Vote with your wallets, folks.

Comment  | 
Print  | 
More Insights
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest - July 22, 2014
Sophisticated attacks demand real-time risk management and continuous monitoring. Here's how federal agencies are meeting that challenge.
Flash Poll
Video
Slideshows
Twitter Feed
InformationWeek Radio
Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.