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1/13/2011
10:56 AM
Bob Evans
Bob Evans
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Global CIO: Inside SAP: 2,500 iPads Are Only The Beginning

SAP's CIO says those 2,500 iPads will soon be joined by Blackberry Playbooks and Android devices and more--and here's how he and his team are making it all happen.

"On top of that, the pace of innovation and new-product launches among the device makers is accelerating wildly, and that also has to be factored into our plans," Bussmann said. "The lifecycle of smartphones and tablets is getting shorter and shorter—every 6 to 12 months, some people will want upgrades so that they can gain greater productivity and value from the new features and capabilities that the newest devices have.

"Content will drive that behavior—what the new devices can create, access, and manipulate—and we need to be ready for that accelerated pace."

"As CIO, one thing you don't want to be is a showstopper," Bussmann said with a laugh. "At the end, it's all about the innovation you can bring to the organization. And we have learned that you can get quick wins with the iPad, not question about it, but there are also other devices coming in as well that are also going to be very important.

"On top of that, this provides me with great experiences as I talk with many customers about what we've done and how it's working."

On the applications side, Bussmann and his team started with basic office productivity tools such as email, calendars, VPN access, desktops over Citrix, and people directory.

"After that, a quick win for us and for many of our customers has been mobile business intelligence use-cases," he said. "With us, that means using the Business Objects reporting engine with Business Explorer to give us KPI monitoring in the most-organized way and it makes information available to our mobile workers in sales and marketing anywhere, anytime.

"They can do predictive what-if analyses, and because of that very powerful capability, we have seen BI become the #1 solution people want across our different user groups," Bussmann said.

Those mobile workers will get vastly more power at their fingertips, he said, via the use of in-memory technology, which SAP is currently using for internal CRM applications.

"We moved our entire CRM database—3 terabytes of data, multiple years of history, more than 12 million records—into the new SAP Hana appliance, and our salespeople were quickly able to use the iPad as a front end for Business Objects to analyze 650,000 opportunities in real time, and that type of insight lets you very precisely determine how you drive your salesforce," Bussmann said.

"These are things we simply couldn't do 12 months ago, or even 6 months ago. Now we can."

In-memory processing, he said, "will open up scenarios in the mobile world to combine certain functionality and generate new use-cases and business value that did not exist before, and that combination of mobile enablement and massive real-time in-memory processing lets salespeople get the answers and insights they need without having to wait 10 or 20 or 30 seconds."

That's great for the sales team—but it's also great for the IT organization, Bussmann said.

"One of the things I've learned in this project is that if you can do it rapidly and successfully, it changes the perception of the IT organization because you've driven some really valuable new types of innovation," he said.

RECOMMENDED READING:

Global CIO: SAP's Striking Turnaround Triggered By Customer-Centric Strategy

Global CIO: Top 10 Most Influential IT Vendors, Part 2 (Microsoft And HP?)

Global CIO: SAP's Sweeping Turnaround: Exclusive Co-CEO Interview

Global CIO: The CEO Of The Year Is SAP's Bill McDermott

Global CIO: How SAP Is Leading The Mobile-Enterprise Revolution

Global CIO: SAP's Last Chance: It's The Customers, Stupid!

Global CIO: An Open Letter To SAP Chairman Hasso Plattner

Global CIO: Larry Ellison Declares War On IBM And SAP

Global CIO: SAP's McDermott Slaps Back At Oracle And Refocuses On Customers

Global CIO: Inside SAP: 10 Factors Behind Its Dramatic Turnaround

Global CIO: SAP's Top 10 Priorities To Become Undisputed #1

Global CIO: SAP: The Top 10 Reasons We'll Beat Oracle In Applications

Global CIO: SAP's Hasso Plattner On Databases And Larry Ellison

Global CIO: 10 Things SAP's Co-CEOs Should Focus On

Global CIO: An Open Letter To HP CEO Leo Apotheker

Global CIO: SAP Stunner: ERP Deal Boosts Customer Profit $100M Per Year

Global CIO: Tibco Surges And CEO Flips Off IBM, Oracle, And SAP

Global CIO: The Awesome Transformative Power Of The Apple iPad

Global CIO: As HP And Oracle Brawl, IBM And SAP Snatch Customers

Global CIO: SAP Confronts The Real-Time Culture Wars

Global CIO: Oracle Hammered By SAP For Stifling Customer Choice

Global CIO: Are HP And SAP Perfect Match Or Train Wreck?

Global CIO: Larry Ellison's Nightmare: 10 Ways SAP Can Beat Oracle

Global CIO: HP CEO Apotheker Has Deep Expertise But Checkered History

Global CIO: SAP Promises Business Value Over Products: Can It Deliver?

GlobalCIO Bob Evans is senior VP and director of InformationWeek's Global CIO unit.

To find out more about Bob Evans, please visit his page.

For more Global CIO perspectives, check out Global CIO,
or write to Bob at bevans@techweb.com.

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