Government // Enterprise Architecture
News
9/9/2011
02:04 PM
Art Wittmann
Art Wittmann
Slideshows
Connect Directly
LinkedIn
Twitter
RSS
E-Mail
50%
50%

HP's New Strategy: Exclusive User Research

When InformationWeek asked IT pros about HP's recent change in course, they spoke clearly--that HP's future direction looks anything but clear. Check out the full survey results.
Previous
1 of 11
Next


Hewlett-Packard has spent the last year or so in a state of crisis. Arguably, the crisis started when HP's board ousted Mark Hurd over what it described as expense report irregularities. Things have only gotten more frenetic since then, as the board named former SAP chief Leo Apotheker as HP's new CEO. In March, the newly appointed CEO led an event in San Francisco that laid out HP's new strategy, built on the promise of a stem-to-stern set of HP offerings that all worked better together. At the center of the strategy was webOS, a mobile device operating system that HP acquired when it bought Palm. Back in March, Apotheker said we'd see webOS shipped on 100 million devices per year.

Flash forward six months, to HP's quarterly earnings call: Apotheker announced what amounted to a complete about face in HP's strategy. After launching just one tablet that ran webOS, and seeing little market uptake, Apotheker immediately discontinued all webOS devices, and said that he was shopping around the entire personal systems group. Along with that, he announced HP's plan to buy search and enterprise content management vendor Autonomy--signaling an intent to move up the stack in information management. The moves were jarring enough to cause the largest sell off of HP stock ever.

Apotheker's moves are a step toward eschewing consumers and embracing business technology customers. InformationWeek set out to determine how IT professionals view HP's new direction. We surveyed more than 600 IT pros in North America, all of whom were aware of HP's announcements to at least some degree.

Apotheker and HP might be eager to embrace IT pros, but as our survey reveals, IT pros aren't quite so quick to embrace HP and its new vision. Click through the full survey results to learn what your peers think of HP's revamped strategy and the leadership behind it.

Previous
1 of 11
Next
Comment  | 
Print  | 
More Insights
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Must Reads Oct. 21, 2014
InformationWeek's new Must Reads is a compendium of our best recent coverage of digital strategy. Learn why you should learn to embrace DevOps, how to avoid roadblocks for digital projects, what the five steps to API management are, and more.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
A roundup of the top stories and trends on InformationWeek.com
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.