Government // Mobile & Wireless
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9/13/2013
01:36 PM
Chris Murphy
Chris Murphy
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IW 500 Lessons: Endless Projects To Consumerization Myths

Lessons on analytics, e-commerce, clouds, mobile and more from the InformationWeek 500 companies.

5. Location data still isn't widely used.
Boeing is giving technicians tablets to bring into the nooks and crannies of planes under construction. Boeing's next experiment will be to add location data to those tablets, so that when a technician documents a problem on a four-story, 170-foot-long behemoth, the device notes where exactly that problem is. But only around 30% of IW 500 companies report widespread or limited use of location data tied to mobile apps.

6. Analytics must get laser-focused.
One in every four of us can't metabolize a drug, clopidogrel, used to thin blood to prevent clots after heart attack, stroke or related treatments. University of Florida Health developed a test to identify the gene responsible for metabolizing clopidogrel, and it made that test standard for patients prescribed that drug.

What University of Florida Health's IT team did next is critical: It formatted the DNA data so that the system delivers only the piece of clinical information needed to answer whether this drug works on a particular patient. It integrated that data into the provider's Epic electronic health record so that the record presents alternative drugs. "A lot of alerts, we physicians don't know what to do with," says Dr. Don Novak, a pediatrician and assistant dean for clinical informatics at UF. "This is concrete."

7. The Internet of Things will make or break companies.
To improve the output of its legacy natural gas wells, ConocoPhillips is installing more sensors on them and collecting more pressure and temperature readings, and it's now sampling readings every 30 to 60 seconds as opposed to once or twice a day. The company has improved output as much as 30% by analyzing the data to optimize gas production -- more wells connected, more data collected and better analysis. This kind of constant monitoring and analysis will become life-or-death for many industrial production and manufacturing companies.

8. Cloud strategies are pretty boring.
Just 12% of InformationWeek 500 companies say they can switch between public cloud infrastructure and an in-house data center -- in other words, a hybrid cloud. That capability is a higher level of sophistication than just running a discrete computing workload or an isolated development project on a public cloud like Amazon Web Services'. When it comes to cloud infrastructure, we're barely in the walk stage of crawl, walk, run.

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D. Henschen
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D. Henschen,
User Rank: Author
9/16/2013 | 3:02:14 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
ConocoPhillips not only added more sensors and increased sampling rates -- getting a movie-like view rather than once-a-day snapshots of performance -- it actually built its own mobile networks in remote areas where commercial providers don't offer cell coverage. That keeps company wells and oil fields in West Texas and elsewhere on the company's "Internet of energy production." Very cool.
ChrisMurphy
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ChrisMurphy,
User Rank: Author
9/16/2013 | 3:29:14 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
Great point -- we tend to wrongly assume connectivity. When IW wrote about Union Pacific's efforts to use data to run the U.S.'s largest railroad, one of the barriers is lack of wireless coverage over much of its tracks.

Here's that Union Pacific article:

Union Pacific Delivers Internet Of Things Reality Check
http://www.informationweek.com...
Laurianne
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Laurianne,
User Rank: Author
9/16/2013 | 5:35:03 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
That "jump" from private cloud to public cloud service on demand, when you need more capacity, has long been the holy grail for the cloud community -- but the complexity around it remains high for many enterprises . That 12% of iw500 companies say they are doing it now surprises me. I actually would have guessed less than 10%.
OtherJimDonahue
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OtherJimDonahue,
User Rank: Apprentice
9/16/2013 | 6:14:26 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
I think I'm most impressed by UPMC's innovation lab. That shows just how seriously it takes the topic. (But good point -- certainly not every organization could handle that!)
Thomas Claburn
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Thomas Claburn,
User Rank: Author
9/16/2013 | 8:39:03 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
We need broader terminology that the present consumer-enterprise opposition. One of the aspect of consumer technology is that it's designed to be easy to use. That's a worthwhile goal in enterprise software too. Sophistication and ease-of-use should not be mutually exclusive.
Shane M. O'Neill
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Shane M. O'Neill,
User Rank: Author
9/16/2013 | 10:20:32 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
The Dish story is a win for the consumerization of IT. The company knew it could save money by consolidating three devices into one. That's a no-brainer. But the popularity of Android and Samsung gave the company confidence the learning curve for technicians would be zero. Who wouldn't be excited to use a fun and familiar mobile device at work?
cbabcock
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cbabcock,
User Rank: Strategist
9/17/2013 | 1:03:50 AM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
Penske Truck Leasing's Bill Stobbart is right when he says, don't do it as a quick hit project. If Penske pays attention to the results it's getting off the sale of trucks coming off lease, it will be able to constantly improve how it initiates and manages that interaction. The Web cuts out the middleman, gives Penske the chance to address consumers directly when it went through wholesalers before. But that direct exchange takes time, attention and constant improvement.
WKash
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WKash,
User Rank: Author
9/19/2013 | 5:57:33 PM
re: IW 500 Lessons: Endless Projects To Consumerization Myths
One other areas that's starting to generate interest is the wave of enterprises capitalizing on freely available government data. Most folks know that all those weather apps, and weather services are built on tax-payer funded data courtesy of the National Weather Service. And of course, we have Uncle Sam to thank for all those GPS-related apps we take for granted. But there are many other services emerging, like i-Triage which cleverly pulls in a publishes vasts amount of government-originated data. A new effort is afoot to catalog those in what's being dubbed the Open Data 500. More at...

http://www.informationweek.com...
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