Just Because You're Paranoid, Doesn't Mean They're Not Out To Get You
Hackers, crackers, viruses, malicious worms, phishing attacks, online scams, spam, and spyware -- feeling like you're under siege? If not, you should. The problem is bad. Very bad. And it's going to get worse. Much worse.
Hackers, crackers, viruses, malicious worms, phishing attacks, online scams,
spam, and spyware -- feeling like you're under siege? If not, you should. The
problem is bad. Very bad. And it's going to get worse. Much worse.
They've been after your PC for years. And now they're coming after your
phone and PDA.
In the old days, spam was merely an annoyance. Now its the delivery vehicle
for the electronic evils of our age: Scams, including
viruses, worms and
hacker bots come pouring into your inbox along with all the pitches for
Cialis, fake Rolexes and bigger body parts. The conventional wisdom -- "Don't
open attachments from strangers" -- is reasonably good advice, but a lot of this
junk will appear to come from friends, relatives and even yourself.
If you think installing Norton -- even the
latest version --
will protect you, think again. The
defense approach is something the virus writers and spyware authors are
And then there's spyware. Ah, spyware. These resource-gobbling, time-wasting
applications are probably running invisibly on your PC right now. Many of the
"solutions" available are in fact spyware programs themselves, masquerading as
fixes -- and I'm not just talking about the kind that annoy you with pop-up
messages informing you that "You've Got Spyware Running On Your System! Click
Here To Eliminate It!"
All of which brings us to the Big Question: What to do about it? There's
utilities galore. Choosing the right software presents yet another enormous
The ugly reality is that there is no easy solution to all these constant
attacks. It's an informational and technological arms race. The electronic
evil-doers will constantly devise sneaky new ways to ruin your life. The
software vendors will always be there to sell you the latest fix. But it's up to
us -- you and me -- to stay informed and keep up with the enemy. There's no
substitute for updating what you know about personal technology security every
It's OK to be paranoid. They really are out to get you.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.