Comments
SMS Text Messaging Declines
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DaveG
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DaveG,
User Rank: Apprentice
6/19/2012 | 1:46:18 PM
re: SMS Text Messaging Declines
SMS makes up 15% of an MNO's revenue on average. It costs them very little so the margins are huge. The "big whoop" is that the "OverTheTop" IM services will increasingly eat into that revenue stream. Ask any South African MNO; they've had to contend with the likes of Mxit for the past 8 years or so.
EVVJSK
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EVVJSK,
User Rank: Apprentice
1/11/2012 | 3:30:47 PM
re: SMS Text Messaging Declines
I do what I can do keep phone calls and SMS use to a minimum, because of end user costs that are not in line with Operator Costs. I do not have an unlimited SMS plan. Some months I send 10 - 15 texts, others 3 or 4. If I could get 50 texts for about $2, I would sign up for that plan (and if I didn't use it would be gravy for my carrier), but they want too much money for too few texts. As people chose the extra cost of data plans, I think SMS may continue to decline. Can't say I will be sorry to see that. Maybe carriers will get a clue.
My 2c
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My 2c,
User Rank: Apprentice
1/6/2012 | 11:17:53 PM
re: SMS Text Messaging Declines
Do the math, 5.3 Billion mobile phones do primarily 2 things 1) SMS & 2) Voice. There are only 83 Million iPhones sold to date (bet you have ore than 1) that is less than 1,5% etc, etc. SMS will be here for a while the same way credit cards has not replaced cash and Skype has not replaced phones by a long shot; by the way it ain't bad we all use SMS every day, in fact SMS is the #1 app on ALL smart phones and even iMessage use SMS on the back-end to reach the other 98.5 % of mobile phones on the planet. Yes, SMS is the Gorilla in the room last time anyone checked. Same math only worst statistics go for BBM, etc.
Leo Regulus
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50%
Leo Regulus,
User Rank: Apprentice
1/6/2012 | 5:59:42 PM
re: SMS Text Messaging Declines
" That is something that can hit the carriers where it hurts--the pocketbook." Gee, why am I not crying? Correct me if I'm wrong, but isn't SMS capability on the part of providers something like horse manure? I mean, it's something that just happens to be there as a result of their other activities. It doesn't actually cost them anything so why the big whoop?



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