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Adobe Creative Cloud Crashes, Is Restored
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Lorna Garey
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Lorna Garey,
User Rank: Author
5/16/2014 | 12:46:43 PM
Slooooow
I can't even imagine doing Photoshop work on the cloud over a public Internet connection. How can performance not be ridiculously bad?
danielcawrey
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danielcawrey,
User Rank: Ninja
5/16/2014 | 12:51:18 PM
Not Great
I like the idea of Adobe Creative Cloud, the problem is that the company has to be able to consistently deliver. People are relying on these apps to do their jobs. While I am sure that Adobe is aware of that, this is a known problem with moving software to the cloud. 

Adobe's more reource-intensive software moving to the cloud signals that even the most proprietary software will soon be hosted. But this event is a sign that there are still risks to this type of stratgey. 
D. Henschen
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D. Henschen,
User Rank: Author
5/16/2014 | 12:54:10 PM
Why do creative tools and marketing tools belong together?
I'm guessing a shared digital-asset-management system might be one key area where Adobe's Creative Cloud and its Marketing Cloud might meet, but I'm still struggling to understand why you would need much more than that and why you couldn't create those ties with any other marketing cloud? I'm sure the answer is that you don't really need much more than that and that customers are able to use Adobe's creative tools and even its Adobe Analytics (formerly Omniture) quite effectively with other marketing clouds, like, say, Oracle's or Salesforce.com's.

Can anybody at Adobe or any customer explain why the Creative Clouds and Marketing Clouds are complementary? I'm afraid my coverage of this week's Marketing Cloud updates didn't get beyond the top level on this separate topic.

 
GaryB230
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GaryB230,
User Rank: Apprentice
5/16/2014 | 1:02:35 PM
Re: Not Great
It's not a hosted application it's local.  Lightroom and Photoshop run on your box but you need to occasionaly log into adobe to confirm you are paid up. 
D. Henschen
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D. Henschen,
User Rank: Author
5/16/2014 | 1:08:33 PM
Re: Slooooow
It's a hybrid cloud approach with software deployed on the desktop but software updates, asset uploads and login handled centrally in the cloud.

FAQ: "Do I always need an internet connection?"

Adobe Answer: No. Your Creative Cloud desktop applications (such as Adobe Photoshop and Illustrator) are installed directly on your computer, so you won't need an ongoing Internet connection to use them on a daily basis. An Internet connection is required the first time you install and license your desktop apps, but you can use the apps in offline mode with a valid software license. The desktop apps will attempt to validate your software licenses every 30 days. For annual members, you can use the apps for up to 99 days in offline mode. Month-to-month members can use the software for up to 30 days in offline mode.

So it's pretty clear the outage wasn't as dire for many as advertized. But it also makes the "cloud" billing sound like marketecture. No wonder the already have 1.84 million "subscribers" after just two years or so on this push. Sounds like it's mainly a conversion to subscription licensing.
Lorna Garey
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Lorna Garey,
User Rank: Author
5/16/2014 | 1:24:27 PM
Re: Slooooow
That makes much more sense, Doug. Quark has long done the same sort of verification. As long as the licensing "fails open" if cloud system is down, fine. If people can't work, well ...

And yes, it smells like "cloudwashing" for sure.
JanetA472
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JanetA472,
User Rank: Apprentice
5/16/2014 | 1:36:15 PM
Lawsuit!
Not a fan of the "Cloud". Maybe Adobe needs to be zapped with a nice little class action lawsuit. A million creative people lose work for a day, times an average of $100 per day income, comes out to somewhere around $100,000,000. Hmmm.
D. Henschen
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D. Henschen,
User Rank: Author
5/16/2014 | 3:14:03 PM
Re: Lawsuit!
Hold your horses there, bub. Turns out the log-on snafu didn't necessarily prevent users from using their tools locally. Just how many were impacted is unclear, as monthly subscribers can continue to use apps for 30 days and annual members up to 99 days without having to log into the cloud to reverify the status of their subscriptions. For enterprises and SMEs, the cloud introduces centralized app-management and cross-tool workflows that may have seen more of an impact by this login problem.

If the impact was minimal, it's pretty clear the Creative "Cloud" is a bit of a cloud wash. If the impact was more severe -- I haven't seen or been able to score any interivews with Creative Cloud customers -- it's another example of beyond-customer-control cloud vulnerability. In my book, enterprise data centers are more likely to go down than cloud data centers. On the other hand, desktop apps are as reliable as the PCs they're installed on.
Charlie Babcock
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Charlie Babcock,
User Rank: Author
5/16/2014 | 7:13:14 PM
Caught in the act of cloud washing
Use of the term cloud, as in Adobe Creative Cloud, is like calling Microsoft Windows updates a hybrid cloud operation. It's not. Adobe users experienced login failure as a result of "database maintenance activity," an explanation that leaves out more than it explains. Adobe must have somehow corrupted data in its production identity management system to suspend so much log-in activity for so long. Then it took a long time to restore it. If that maintenance activity had been occurring in a true cloud fashion, there would have been an uncorrupted copy of the data readily available. It's a cloud, in Adobe parlance, until it fails. Then it is clearly not a cloud.

 
anon9267987092
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anon9267987092,
User Rank: Apprentice
5/18/2014 | 8:32:51 PM
Hogwash
JOURNALISTIC HOGWASH:  "Whether you call it a cloud outage or log-in issue, the bottom line of this week's incident is that more than 1 million illustrators, photographers, designers, developers, and other creative types were potentially unable to do their jobs."  

Even as the news media worker writes, only a fraction of the PCC users would experience the outage:

"The failure happened during database maintenance activity and affected services that require users to log in with an Adobe ID."  Some small fraction of ttal users may've had to log in.

Weasling with the qualifier word "potentially" allowed the news media worker to pen his overstatement.  Shame on his butt.
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