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Facebook Will Track Shopping Habits
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Laurianne
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Laurianne,
User Rank: Author
8/15/2014 | 1:25:36 PM
Shopping
I am much more likely to shop on my tablet than my phone, simply because I find the larger screen more convenient for shopping. Will FB data shine much more light on that trend?
Alison_Diana
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Alison_Diana,
User Rank: Author
8/15/2014 | 2:52:50 PM
Re: Shopping
Ditto, @Laurie. Companies should find this information useful when designing websites, apps, and processes. Obviously they can fit a lot more info on a desktop vs. tablet, on a tablet vs. a smartphone, and having to cope with the incorrect display is frustrating (viewing non-smartphone optimized sites on my iPhone drives me to distraction!). 
progman2000
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progman2000,
User Rank: Moderator
8/15/2014 | 4:38:53 PM
Re: Shopping
I don't trust the phrase "Don't Worry" with anything Facebook does...
Thomas Claburn
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Thomas Claburn,
User Rank: Author
8/15/2014 | 7:21:38 PM
Re: Shopping
>Facebook can track and link activity on various devices since users must log in first to use the service.

This is why you should log out of Facebook.
Gary_EL
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Gary_EL,
User Rank: Ninja
8/15/2014 | 10:42:08 PM
Re: Shopping
Facebook knows so much about me and communicates it so well to ebay that I hardly have to think about what I want to buy - it's all there waiting for me as soon as I log in, with comments and recommendations. Don't worry about the NSA, they're amateurs compared to this crew.
danielcawrey
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danielcawrey,
User Rank: Ninja
8/16/2014 | 12:25:47 PM
Re: Shopping
I certainly can see how this would be valuable to marketers, and it's just something else that Facebook can offer to its advertisers that perhaps no other company can do. 

Google should be able to do this as well – surprising that they aren't already. But maybe with this Facebook announcement, they will also release a similar product for marketers. 
nomii
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nomii,
User Rank: Ninja
8/16/2014 | 5:34:16 PM
Re: Shopping
@Thomas I agree with you. I feel in someway its the interfering with the privacy of an individual. This is one thing FB is banking on profits but can you feel what all others they are doing with your data behind closed doors.
nomii
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nomii,
User Rank: Ninja
8/16/2014 | 5:36:43 PM
Re: Shopping
@Daniel I agree. Its kind of "following the suit". I believe the success belongs to those who are courageous enough to take the initiative and in that sense FB is taking the lead. We expect other market joints to follow the suit sooner or later.
stotheco
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stotheco,
User Rank: Ninja
8/17/2014 | 2:52:16 PM
Re: Shopping
No surprise that Facebook is turning to this to monetize. Considering how ads and sponsored posts haven't really taken off on a grander scale, this will perhaps give them a boost in income.
stotheco
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stotheco,
User Rank: Ninja
8/17/2014 | 2:52:58 PM
Re: Shopping
The thing about Facebook is that people are willingly giving them all this information. The photos, personal info like names, school, birthday, and whatnot-- Facebook doesn't need to do much digging because it's all there.
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