How To Design A Social Business - InformationWeek
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How To Design A Social Business
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Deb Donston-Miller
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Deb Donston-Miller,
User Rank: Apprentice
5/8/2012 | 10:01:10 PM
re: How To Design A Social Business
Sounds like a great book with great advice. I like how the authors talk about internal and external social networking as a continuum. I think too many companies treat one separately from the other. There *are* some reasons for doing so to a degree, but I think the goal should be a kind of fluid collaboration and engagement model where data like what's being liked is fed into, for example, CRM systems.

Deb Donston-Miller
Contributing Editor, The BrainYard


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