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The Death Of 'Open'
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dschreiber
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dschreiber,
User Rank: Apprentice
8/5/2012 | 6:32:15 AM
re: The Death Of 'Open'
Not only is this article well written, stating the point with useful analogies and background, but I believe in your assessment completely. Apple IS becoming a content company. The only thing they don't own at this point is the delivery pipe. Imagine what will happen when they do. How is this not a monopoly?

This stuff is really scary and most people are oblivious to it. Not scary in the sense that you should run out and wrap your apartment in tin-foil to thwart aliens. No, scary in the amount of control a small number of organizations will have. I've tolerated this for years with Viacom and never been happy about it. The control is now shifting instead of the problem of diversification being fixed.

The internet allowed some period of being a level playing field for some time, but now it's the platform and hardware operators who are garnering control by attaching their equipment to backend services that don't allow much choice. And even when the consumer believes they're getting "choice" those manufacturers are holding hostage the content delivery mechanisms. Take for example the fact that Apple garners a premium from Verizon for being able to even offer the iPhone. That's a pretty backwards kickback system if you ask me - the consumer is led to believe that the device is $199 and that Verizon is the "expensive one" when they charge a PDA/Smartphone fee, or charge extra for data. Meanwhile, it's Apple that's fueling the demand and putting in these constraints.

Scary stuff indeed.
EVVJSK
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EVVJSK,
User Rank: Apprentice
8/3/2012 | 5:46:05 PM
re: The Death Of 'Open'
In my mind Google is pretty open. Jellybean is hardly released and there are people with 3rd party ROMs that can be installed for phone models that don't have ICS from the vendor yet. Google does quit a bit for cross platform products also.
Rocwurst
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Rocwurst,
User Rank: Apprentice
8/1/2012 | 1:52:02 AM
re: The Death Of 'Open'
And yet on Apple's iOS platform you can buy or rent as much music, video, movies, ebooks, and other media and content for download or streaming from other online stores such as Amazon, Rhapsody, Netflix, B&N, Pandora, untold magazine and independent publishers etc as you wish using native apps or the web browser.

Sure Apple takes a commission for sales thru native apps, but not from web sales.

Unlike Amazon's Kindle platform for example, Apple does allow other ebook store apps on their platform. Unlike Microsoft's Metro apparently, there are dozens and dozens of alternative web browsers including Chrome, Dolphin, Opera, etc available for iOS devices.

Apple only makes a tiny fraction of their income from content - the vast majority of their income comes from hardware sales.

Apple is an integrated platform company - it makes the whole widget and you have failed to mention the advantages of that strategy.

An unprecedented 5,580 different malware apps and malicious exploits were detected targeting the "open" Android platform last month alone and 78% of the 13 million phones infected so far this year were Android phones.

In contrast, one harmless trojan made it thru Apple's App Store review process but was promptly killed by Apple on discovery.

In addition, the iOS App platform is a revelation in convenience, compatibility, reliability and perhaps most important of all - developer revenue - making it the premiere platform for developers and thus for consumers the world over.

With 600% the developer revenue of Android, 90% of all mobile e-commerce revenue, 84% of all mobile games revenue, 97.3% of all business tablet activations, 73.9% of all business smartphone activations (excluding RIM), 63.9% of all mobile web browsing, 80% of the entire cellphone industry's profitshare, Apple and iOS users have demonstrated the enormous advantages of a vertically integrated model for developers, consumers and Apple themselves.


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