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Social Opens New IT Career Path In Marketing
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Keith Sexton
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Keith Sexton,
User Rank: Apprentice
11/14/2012 | 7:00:14 AM
re: Social Opens New IT Career Path In Marketing
Deb, this story on the melding of Marketing (Social) & IT (being tech savvy) really struck a chord with me!

I have a 15+ year background in IT, and I recently bit the bullet venturing out on my own as an Online Reputation Marketing Consultant.

Offering my clients a modern (IT, Local & Social) twist to their "Stale" & "Old School" marketing campaigns.

A fusion of IT & Marketing...

It is in essence a new Job Title, but what should we call it on our resume?

Cheers,

Keith
Deb Donston-Miller
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Deb Donston-Miller,
User Rank: Apprentice
9/21/2012 | 9:23:08 PM
re: Social Opens New IT Career Path In Marketing
Thanks for your comment. Do you mean that you have been seeing this for a while?

Deb Donston-Miller
Contributing Editor, The BrainYard


The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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