Comments
Capgemini Digital Transformation Group Adopts Badgeville
Newest First  |  Oldest First  |  Threaded View
Deb Donston-Miller
50%
50%
Deb Donston-Miller,
User Rank: Apprentice
12/9/2012 | 11:35:53 AM
re: Capgemini Digital Transformation Group Adopts Badgeville
It will be interesting to see specific examples of how a company like Capgemini implements gaming technology, and for what purposes. Training? Motivating staff to do less-than-exciting tasks (like reading and signing off on new policy)? It's easy to understand how gamification works in a B2C context, but more difficult, I think, in a B2B or B2E context.

Deb Donston-Miller
Contributing Editor, The BrainYard


The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest - September 17, 2014
It doesn't matter whether your e-commerce D-Day is Black Friday, tax day, or some random Thursday when a post goes viral. Your websites need to be ready.
Flash Poll
Video
Slideshows
Twitter Feed
InformationWeek Radio
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.