Capgemini Digital Transformation Group Adopts Badgeville
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Deb Donston-Miller
Deb Donston-Miller,
User Rank: Apprentice
12/9/2012 | 11:35:53 AM
re: Capgemini Digital Transformation Group Adopts Badgeville
It will be interesting to see specific examples of how a company like Capgemini implements gaming technology, and for what purposes. Training? Motivating staff to do less-than-exciting tasks (like reading and signing off on new policy)? It's easy to understand how gamification works in a B2C context, but more difficult, I think, in a B2B or B2E context.

Deb Donston-Miller
Contributing Editor, The BrainYard

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