7 Moves Dell Must Make Now - InformationWeek
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7 Moves Dell Must Make Now
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AustinIT
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AustinIT,
User Rank: Apprentice
2/10/2013 | 2:38:06 PM
re: 7 Moves Dell Must Make Now
8) Dell should immediately and aggressively begin courting HP's customer base.
rjennings946
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rjennings946,
User Rank: Apprentice
2/8/2013 | 7:52:42 PM
re: 7 Moves Dell Must Make Now
Re: Don't abandon devices.

The head of Dell's Wyse group received a lot of press from the announcement of "Project Ophelia" at CES 2013. Ophelia is a MiniPC dongle running Android 4.1 with HDMI, USB, Wireless and Bluetooth connectivity and a target retail price of US$50 at a purported 50% gross margin. However, it would take sales of 10 Ophelias to equal the revenue from one tablet or laptop PC; maybe 5 for equal gross profit if the 50% margin could be achieved.

Ophelia appears to be a clone of CozySwan's UG007 device, which differs only in its power source: a wallwart rather than siphoning from the monitor/HDTV set. For a comparison of the two MiniPCs, see http://oakleafblog.blogspot.co....

Microsoft might raise a ruckus about using Android as the OS, but it's doubtful if such a device would have the horsepower to run Windows RT.


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