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Facebook Home: 5 Pros And Cons
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cbabcock
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cbabcock,
User Rank: Strategist
4/10/2013 | 11:14:27 PM
re: Facebook Home: 5 Pros And Cons
I suspect there's going to be a generational divide over Facebook Home. I find Facebook on my PC to be just fine. I don't need Facebook in my face more than that. But teens trapped in the school yard with a smartphone would love Facebook Home, and it may become one way that Android manufacturers start to compete more effectively with the iPhone. Charlie Babcock, InformationWeek senior writer.
Deb Donston-Miller
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Deb Donston-Miller,
User Rank: Apprentice
4/10/2013 | 8:43:44 AM
re: Facebook Home: 5 Pros And Cons
I stand corrected. The latest from Comscore says, "Google Android ranked as the top smartphone platform with 51.7 percent market share, while AppleGÇÖs share increased 3.9 percentage points to 38.9 percent. BlackBerry ranked third with 5.4 percent share, followed by Microsoft (3.2 percent) and Symbian (0.5 percent)." http://www.comscore.com/Insigh...

Deb Donston-Miller
Contributing Editor, The BrainYard
Andrew Hornback
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Andrew Hornback,
User Rank: Apprentice
4/10/2013 | 2:53:34 AM
re: Facebook Home: 5 Pros And Cons
I'm still waiting for the day that the vast majority of people out there realize that Facebook is an advertising platform and they're willing to do ANYTHING to get as much information out of you and your usage of their platform (or anything else they can get their digital hands on) and turn that data around for a profit.

I recall reading somewhere that the new Facebook Home app/operating environment can track more than 30 different streams of data regarding your usage of both your phone, their platform and the other applications on your phone. Why would anyone do that? Because there's profit to be made by putting advertisements in front of your eyes.

Maybe it's just me, but being able to tend crops or match candies or bricks or sling tiles in what we used to call Scrabble isn't worth me "working" for someone else to make them money.

Andrew Hornback
InformationWeek Contributor (and former Farmville addict)
TreeInMyCube
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TreeInMyCube,
User Rank: Apprentice
4/9/2013 | 7:41:16 PM
re: Facebook Home: 5 Pros And Cons
I think Debra may have mis-spoken. I can believe that a lot of smartphone users (even Android smartphone owners) have an iPad as their tablet device. The sales data for iPads vs. the Android tablets should show a lead for the iPads. If that's true, then would such a person want two Facebook experiences: the full-on FB Home on their phone, but a scaled down FB app on their iPad. It might be hard to persuade those folks to stop using their iPads, or to straddle the UI dichotomy.
pcbackup
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pcbackup,
User Rank: Apprentice
4/9/2013 | 6:17:49 PM
re: Facebook Home: 5 Pros And Cons
Thanks for the clear summary of Facebook Home, but one of your comments flies in the face of all the facts I've seen:

Stating that the majority of smartphone users have iPhones and iPads is in sharp contrast to statistics that show Android devices leading iOS devices by about a 3:1 margin in marketshare! I think that leaves plenty of opportunity for Facebook to build some following among those who are willing to go all-in with their Facebook experience, even though I'm certainly not one of those people.

Of course, if an iPhone or iPad user is that committed to Facebook, this might be a motivation to switch device platforms, but I can't imagine any Apple user could be more fanatical about Facebook than their beloved platform.


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