Comments
Innovation Begs For A Crock-Pot, Not Blender
Newest First  |  Oldest First  |  Threaded View
AlexRodrig
50%
50%
AlexRodrig,
User Rank: Apprentice
9/10/2013 | 11:09:56 AM
re: Innovation Begs For A Crock-Pot, Not Blender
Very nice post..well-written and succinct.
I agree that disruptive ideas often just take time, because
they are either hard to grasp or not yet ready for prime timeG«™ but ideation is
the first and foremost step for any successful business and what is needed for a successful business is a Crock-Pot, a slow cooker that can cook ideas slowly especially when you are thinking of leveraging technology for social and environmental benefits. Like many innovative businesses, Attero also started off with a flash of an idea and it has now changed e-waste is being handled in India. The idea was to develop an eco-friendly way to recycle e-waste and extract valuable resources for reuse. The journey started with just a Power Point presentation and has now spawned disruptive technology for
environmentally responsible e-waste management.

From a nascent idea to developing a viable disruptive technology and making it reality, Attero has now grown to become IndiaG«÷s largest electronic asset management company, offering customized end to end solutions for e-waste management, electronics asset recovery and data security.

I believe that to innovate an idea, it needn't necessarily be put through the blender - the result may come faster but it might not necessarily be tasty! Sometimes, itG«÷s slow cooking that does the work!
http://attero.in/
David F. Carr
50%
50%
David F. Carr,
User Rank: Author
9/4/2013 | 10:27:18 PM
re: Innovation Begs For A Crock-Pot, Not Blender
So a pressure cooker, not a crock pot
Dennis Pearce
50%
50%
Dennis Pearce,
User Rank: Apprentice
9/4/2013 | 2:44:37 AM
re: Innovation Begs For A Crock-Pot, Not Blender
Well, I think so. I didn't consciously copy it from anyone but you never know about the unconscious. If someone came up with it earlier I'll gladly credit them.
WKash
50%
50%
WKash,
User Rank: Author
9/3/2013 | 5:11:32 PM
re: Innovation Begs For A Crock-Pot, Not Blender
To RobPreston's point, and at the risk of introducing another metaphor, the mentality at too many companies is to innovate by cooking up new or different ideas in the microwave. The results come out faster, but not necessarily better tasting.
RobPreston
50%
50%
RobPreston,
User Rank: Author
9/3/2013 | 3:01:31 PM
re: Innovation Begs For A Crock-Pot, Not Blender
It's indeed a great metaphor, the crock pot, but public companies under pressure to show results within a quarter or two often don't have the patience or confidence to let innovative ideas simmer. Those companies quickly move on to the next, shorter-term thing. It's an unfortunate state of affairs.
David F. Carr
50%
50%
David F. Carr,
User Rank: Author
9/3/2013 | 2:50:49 PM
re: Innovation Begs For A Crock-Pot, Not Blender
Great metaphor, the crock pot. Is that original with you?


The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest September 18, 2014
Enterprise social network success starts and ends with integration. Here's how to finally make collaboration click.
Flash Poll
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
The weekly wrap-up of the top stories from InformationWeek.com this week.
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.