iOS7 Adoption Estimated To Be 60%
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Michael Endler
Michael Endler,
User Rank: Author
9/27/2013 | 4:54:29 PM
re: iOS7 Adoption Estimated To Be 60%
I wonder if anyone has been tracking how usage has shifted since people upgraded. Over the first few days, there's sure to be a spike in activity, just because the novelty of the new OS will compel people to play with their iPhones. But as the novelty starts to wear off, usage trends would speak to user engagement with the redesign.
Becca L
Becca L,
User Rank: Apprentice
9/29/2013 | 7:17:11 PM
re: iOS7 Adoption Estimated To Be 60%
I have a feeling the the 40% of late adopters are more confused than unwilling to upgrade. The less tech savvy, and those disconnected from the hype (which seems propelled more by social media & word of mouth than traditional advertising) may still not understand what they are upgrading or why. Or even how - I'd like to see if downloads spiked over the weekend when kids finally sit down with their parents and show them the ropes.

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