Comments
What Windows 8 Needs Now
Newest First  |  Oldest First  |  Threaded View
<<   <   Page 3 / 3
jemison288
50%
50%
jemison288,
User Rank: Moderator
12/7/2013 | 12:56:08 PM
New Paradigm
One might argue that Angry Birds could have done the trick for Microsoft if they had been able to act sooner, but, at this point, I think it's unlikely that a game can make it happen.  Microsoft's best way to increase market share on Windows 8 is through business channels, not through consumer ones (too expensive; they've lost to Android and iOS already), and not through educational ones (too expensive; lost to Google at the moment).

I think Microsoft's best shot here is through Lync and Skype and building out the collaboration tools in Office (Word, Excel, Powerpoint, Outlook).  Google Docs is simply not as good as Microsoft Office, except from a collaboration standpoint (but Office 365 is pretty darn close).  These all have good network effects, and if business adoption is solid, I would expect that they'll make the jump from business to consumer, and also to education.

"Solitaire for Windows 8" implies that there hasn't been a paradigm shift, and that's wrong.  When Windows 3.1 came out, most households didn't have a computer--or if they did, it was far inferior to what's at work.  But today, most households have smartphones and tablets that they view as superior to the locked-down systems they use at work.  New paradigm.
<<   <   Page 3 / 3


The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek - July 21, 2014
Our new survey shows fed agencies focusing more on security, as they should, but they're still behind the times with cloud and overall innovation.
Flash Poll
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
In this special, sponsored radio episode we’ll look at some terms around converged infrastructures and talk about how they’ve been applied in the past. Then we’ll turn to the present to see what’s changing.
Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.