I do find that Apple may have some of the best products on the market but that is no excuse for their bad behaviour.
While companies have Directors like Tim Cook, customers will only suffer because of Apple's total disregard for customer service.
I have found the Board of Directors of Apple, totally void of either good manners or good customer service. When staff are so arrogant it is bad, but their lack of intelligence and customer service is very offensive.
The only reason this behaviour is able to continue, is the Board of Directors and their failure to act.
One main suggestion if you have to buy an Apple product, please buy it from anyone else than Apple in the UK.
Some five month's after writing to Tim Cook and the Board of Directors of Apple, still no reply.
Has Mr Cook forgot a major fact, he may be the CEO of Apple, yet he is still just another employee of Apple that is giving bad customer service.