Comments
Twitter Turns 8: How To Fail In 140 Characters
Threaded  |  Newest First  |  Oldest First
David F. Carr
100%
0%
David F. Carr,
User Rank: Author
3/21/2014 | 1:51:21 PM
What have we learned about Twitter?
Have brands gotten any smarter about protecting their Twitter identities?
danielcawrey
50%
50%
danielcawrey,
User Rank: Ninja
3/23/2014 | 7:19:37 PM
Re: What have we learned about Twitter?
Great article. These examples prove how Twitter has developed into a platform for people to say what they want to. That doesn't always work to great results, but that's the point.

Powerful tools require responsibility, and these are some instances where that power is not wielded properly. 
Susan Fourtané
50%
50%
Susan Fourtané,
User Rank: Ninja
3/24/2014 | 2:15:43 AM
Re: What have we learned about Twitter?
Daniel, 

"Powerful tools require responsibility, and these are some instances where that power is not wielded properly."

Exactly. When you go through the cases Kristin mentions you can't help but laughing. Well, I did. Then, you think we are talking about businesses here, not kids, and you want to cry. :D

-Susan 
Kristin Burnham
50%
50%
Kristin Burnham,
User Rank: Author
3/26/2014 | 8:59:47 PM
Re: What have we learned about Twitter?
What's really fascinating is when companies make the same mistake twice. You have to wonder why they didn't learn the first time...
Susan Fourtané
50%
50%
Susan Fourtané,
User Rank: Ninja
3/27/2014 | 2:36:44 AM
Re: What have we learned about Twitter?
Kristin, 

"What's really fascinating is when companies make the same mistake twice. You have to wonder why they didn't learn the first time..."

Yes, it's amusing. :D I wonder if they keep a record of their social media mistakes. Maybe not. They should have someone with some knowledge in behavioural sciences deal with the Twitter accounts. 

-Susan
mak63
50%
50%
mak63,
User Rank: Ninja
3/23/2014 | 4:04:54 PM
dumb and dumber
@4 Bing proudly says: "We have donated $100K" I know something is something, but Microsoft could've done much, much better. How about a new computer for everyone that was affected with this terrible tragedy?
 
@3 I understand the anger of the Chrysler's employee, but it was dumb to sign the twitter with Chrysler Autos. Nonetheless, it's even dumber to think that there are good drivers in any city. With a few exceptions, we are just bad drivers, regardless of the city or town.
Madhava verma dantuluri
50%
50%
Madhava verma dantuluri,
User Rank: Apprentice
3/24/2014 | 12:51:45 AM
Tweets
Good update and its true, lot of improvements to be done,.
Susan Fourtané
50%
50%
Susan Fourtané,
User Rank: Ninja
3/24/2014 | 2:03:39 AM
Downgrading your language with Twttr
Nice article, Kristin. :)

One of my observations on Twitter has been that since Twitter exists, almost 240 million users have downgraded their grammar, spelling, and punctuation.

One of the most annoying things is the omission of vowels. So, it was Twitter's co-founder who introduced this by twitting "twttr". Ha! 

-Susan

 
Kristin Burnham
50%
50%
Kristin Burnham,
User Rank: Author
3/24/2014 | 4:56:40 PM
Re: Downgrading your language with Twttr
I thought his "twttr" reference was amusing, too. He understood how precious each of those 140 characters would be before everyone else.
Susan Fourtané
100%
0%
Susan Fourtané,
User Rank: Ninja
3/25/2014 | 1:52:44 AM
Re: Downgrading your language with Twttr
Kristin, 

Have you ever wondered why 140 characters instead of 150? :/ 

-Susan 
Kristin Burnham
50%
50%
Kristin Burnham,
User Rank: Author
3/26/2014 | 9:02:13 PM
Re: Downgrading your language with Twttr
Once upon a time, SMS messages were capped at 160 characters. Because Twitter was so relient on SMS it capped its character count at 140 to leave room for usernames when people retweeted messages. Voila!
Susan Fourtané
50%
50%
Susan Fourtané,
User Rank: Ninja
3/27/2014 | 3:03:53 AM
Re: Downgrading your language with Twttr
Kristin, 

"Once upon a time, SMS messages were capped at 160 characters. Because Twitter was so relient on SMS it capped its character count at 140 to leave room for usernames when people retweeted messages. Voila!"

Ohh! It took you 203 characters to tell the story of Twitter. :) Sometimes it would be useful to be allowed a few more characters.

I know someone who said he might write a novel on Twitter, 140 characters a day. It could take him about three years to complete the project. :D

-Susan 


Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest, Nov. 10, 2014
Just 30% of respondents to our new survey say their companies are very or extremely effective at identifying critical data and analyzing it to make decisions, down from 42% in 2013. What gives?
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of November 16, 2014.
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.