Mobile
News
10/30/2008
01:19 PM
50%
50%

AT&T, Lenovo Offer Subsidized Laptops

Customers will be able to get up to $150 off a laptop with embedded 3G modem if they sign up for a two-year data plan with AT&T.

When you buy a cell phone in the United States, the carrier normally subsidizes it as long as you sign up for a two-year service contract. AT&T announced Thursday it was bringing that business model to laptops with embedded 3G modems.

The telecommunications company inked a deal with Lenovo to offer up to $150 off the full range of ThinkPad notebooks when a customer signs up for a two-year mobile data plan. The companies are eyeing the enterprise market with this agreement, and think the upfront IT savings will make it attractive for businesses.

To get the discount, users will have to sign up for the AT&T's DataConnect service, which costs about $60 a month. Eligible Lenovo laptops will have a built-in Ericsson modem that's capable of receiving download speeds between 700 Kbps and 1.7 Mbps, and typical uplink speeds between 500 Kbps and 1.2 Mbps.

"We have seen mobile data consumption quadruple every year for the past three years," said Michael Woodward, AT&T's VP of mobility business marketing, in a statement. "Customers recognize the benefits of enhanced connectivity on their notebook computers, and this increase in consumption reflects that."

The offer is available now and will include the three ThinkPad SL notebooks, as well as all notebooks in Lenovo's T and X series.

With workers becoming increasingly mobile, the deal may be attractive to businesses with multiple road warriors. But enterprises should be aware that the embedded modems will only work with AT&T's 3G service.

The company does offer 30 days of free DataConnect service, and then the two-year contract kicks in. If users want to cancel the 3G service, there's a $175 early termination fee that decreases $5 for each full month of service.

Comment  | 
Print  | 
More Insights
InformationWeek Elite 100
InformationWeek Elite 100
Our data shows these innovators using digital technology in two key areas: providing better products and cutting costs. Almost half of them expect to introduce a new IT-led product this year, and 46% are using technology to make business processes more efficient.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest, Dec. 9, 2014
Apps will make or break the tablet as a work device, but don't shortchange critical factors related to hardware, security, peripherals, and integration.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of December 7, 2014. Be here for the show and for the incredible Friday Afternoon Conversation that runs beside the program!
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.