Is RIM Prepping Video Download Service? - InformationWeek
IoT
IoT
Mobile
Commentary
3/26/2009
10:45 AM
Eric Ogren
Eric Ogren
Commentary
50%
50%

Is RIM Prepping Video Download Service?

According to informed sources, Research In Motion is set to announced a new, full-episode television download service for its BlackBerry devices. Is RIM ramping up efforts to compete on the mobile content front?

According to informed sources, Research In Motion is set to announced a new, full-episode television download service for its BlackBerry devices. Is RIM ramping up efforts to compete on the mobile content front?Nokia, the world's largest maker of mobile phones, has made an aggressive push into the mobile content space over the course of the last 18 months, with its Nokia Music Store, Comes With Music and other Ovi-based content services. The jury is still out on how successful those efforts have been.

Despite the slow uptake of mobile video, it appears as though RIM is plowing forward with just such a service. NewTeeVee asserts that multiple sources confirm such plans are in place. The details they have note that the service will be unlimited with monthly service fees, content will download in the background via Wi-Fi (no cellular downloading?), and multiple TV networks have agreed to provide the content.

By downloading the content via Wi-Fi, it appears that RIM may be side-stepping wireless network operators. It's unclear if the carriers are involved at all. If not, I'd suspect they're less than thrilled, as they'd probably prefer customers to subscribe to their own video services. Using Wi-Fi, rather than cellular, for wireless downloads means RIM's flagship device, the BlackBerry Storm, would be left out in the cold, as it doesn't have Wi-Fi on board.

It's somewhat intriguing that only TV -- and not movies -- are mentioned. Why wouldn't RIM offer movies, too? Too much to download? Higher licensing costs? No one has details on the pricing, which will surely be a major factor in how successful this venture may be.

The CTIA wireless trade show is scheduled for next week. It would be an opportune time for RIM to announce such a service, especially since the wireless industry is anxiously awaiting the launch of the BlackBerry App World. WIll it happen? Stay tuned.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of the Cloud Report
As the use of public cloud becomes a given, IT leaders must navigate the transition and advocate for management tools or architectures that allow them to realize the benefits they seek. Download this report to explore the issues and how to best leverage the cloud moving forward.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of November 6, 2016. We'll be talking with the InformationWeek.com editors and correspondents who brought you the top stories of the week to get the "story behind the story."
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll