1 In 3 Use Cell Phones To Access News - InformationWeek
IoT
IoT
Mobile // Mobile Devices
News
3/1/2010
01:24 PM
50%
50%

1 In 3 Use Cell Phones To Access News

About 60% of Americans use a combination of online and offline sources to track the news each day; cell phones are grabbing a growing share.

In recent years Americans have frequently changed the ways they get their news and, increasingly they are using their mobile phones to obtain news, according to a study released Monday by the Pew Research Center.

In a survey of nearly 2,300 citizens, the Pew researchers found that 33% of cell phone owners now access news on their mobile phones, adding another platform to news acquisition, which includes TV, the Internet, newspapers, and radio.

"Americans access (news) in multiple formats on multiple platforms on myriad devices," the Pew survey stated. "The days of loyalty to a particular news organization on a particular piece of technology in a particular form are gone." Pew noted that the Internet is the center of the changing ways people get their news.

Social networking, paced by Facebook and Twitter, and also including e-mails and blogs, has caused the news consumption experience to become a social experience. People are increasingly filtering and accessing the news they obtain and then reacting to it. Smartphones, whose use is still accelerating, are playing a big new role in news consumption. "The ascent of mobile connectivity via smartphones has turned news gathering and news awareness into an anytime, anywhere affair for a segment of avid news watchers," according to the Pew report.

In spite of the rapidly changing news landscape, some things remain the same: checking weather forecasts remains the most popular online news subject, with Pew indicating that 81% of the survey respondents check online for weather updates.

TV continues to be the most popular news consumption platform for Americans, as local and national television news remains ahead of the rapidly gaining Internet as a news source, Pew said. Even so, most Americans routinely get their news from a mix of platforms and sources. On a typical day, almost 60% of Americans get their news from a combination of online and offline sources. Nearly 40% said they rely exclusively on offline platforms while just 2% rely exclusively on the Internet.

The Pew researchers found that 26% of Americans get news over their cell phones; that figure represents 33% of cell phone users.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
IT Success = Storage & Data Center Performance
Balancing legacy infrastructure with emerging technologies requires laying a solid foundation that delivers flexibility, scalability, and efficiency. Learn what the most pressing issues are, how to incorporate advances like software-defined storage, and strategies for streamlining the data center.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of November 6, 2016. We'll be talking with the InformationWeek.com editors and correspondents who brought you the top stories of the week to get the "story behind the story."
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll