Will Apple unveil a new music service or iOS 7? Just don't expect a new iPhone or iPad to debut.
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Apple has grown insanely profitable by building apps and services that run exclusively (with a few notable exceptions) on its own hardware. But as Google and Microsoft release a flurry of cross-platform services, Apple's hold on its customers weakens. Example: an iPad user who lives inside Google Apps, or one who uses Microsoft SkyDrive rather than iCloud, may be easily swayed by a non-Apple tablet when it's time to upgrade.
At last week's D11 Conference, Tim Cook hinted that Apple would be open to porting its apps to other platforms -- yes, including archenemy Android. "If it made sense to do it, we would do it. There's not a religious issue with it," Cook said during an audience Q&A session. This doesn't mean, of course, that Apple is planning to announce a spate of Android apps at WWDC. But Cook did crack open that cross-platform door -- if only a bit.
Building A Mobile Business MindsetAmong 688 respondents, 46% have deployed mobile apps, with an additional 24% planning to in the next year. Soon all apps will look like mobile apps – and it's past time for those with no plans to get cracking.
This inaugural episode of Business Matters explores the subject of leadership with former Air Force Brigadier General John Michel, the Chief Strategy & Innovation Officer and President of MV International.