Baseball Fans Use Passbook Mobile Wallet To Buy Tickets
The San Francisco Giants, already one of the most high-tech teams in baseball, now lets fans buy tickets on their iPhones. To take advantage, fans must have upgraded their iPhones to iO6. The upgrade includes Passbook, Apple's new mobile wallet app.
The San Francisco Giants is one of the first organizations to use Apple's new mobile wallet app, Passbook, to let fans buy tickets on their phones.
Last night at AT&T Park, fans who had upgraded their iPhones to iOS 6 were able to use the electronic Passbook tickets. Passbook is included in iOS 6, Apple's latest mobile operating system. Here's what a ticket looked like:
Major League Baseball, StubHub, and Fandango also are trying out the Passbook app, bringing the idea of the virtual wallet to the masses.
The Giants won last night. It wasn't quite like the last time we were there, when the Giants' Matt Cain threw a perfect game. With Passbook the Giants continue to push the boundaries of technology in use at ballparks. Earlier this year BYTE covered how AT&T Park's IT team accommodates the increasing number of mobile phones being used at sold-out games to make calls, text, and take and send pictures.
Building A Mobile Business MindsetAmong 688 respondents, 46% have deployed mobile apps, with an additional 24% planning to in the next year. Soon all apps will look like mobile apps – and it's past time for those with no plans to get cracking.
InformationWeek Must Reads Oct. 21, 2014InformationWeek's new Must Reads is a compendium of our best recent coverage of digital strategy. Learn why you should learn to embrace DevOps, how to avoid roadblocks for digital projects, what the five steps to API management are, and more.