New iPad Vs. Windows 8 Tablets: 8 Considerations - InformationWeek
Mobile // Mobile Devices
03:00 PM
[Cybersecurity] Costs vs. Benefits
Feb 28, 2017
This online event, hosted by the editors of Dark Reading, brings together IT security leaders, bus ...Read More>>

New iPad Vs. Windows 8 Tablets: 8 Considerations

Buy a new iPad now, or wait for a Windows 8 tablet later this year? Here are some factors to consider.


New iPad: New iPad is powered by Apple's ARM-based A5X chip, which is basically a souped-up version of iPad 2's A5. The A5X is dual core and runs at 1 GHz.

Windows 8 tablets: Microsoft has tapped three chipmakers to produce WoA processors--Nvidia, Texas Instruments, and Qualcomm. All of them will produce chips based on the ARM reference design for Windows 8 tablets.

Considerations: Apple's A5 architecture is getting a bit long in the tooth. The A5X is significantly larger than the A5, and has been blamed for the heat problems afflicting new iPad. Windows 8 tablets will benefit from having chips available from three ARM specialists that have proven themselves in the Android market. WoA on Nvidia's new Kal-El quad-core architecture, in particular, could be one to watch.


New iPad: Apple is taking heat for its decision to include a camera on new iPad that checks in at just 5 megapixels and has fairly limited optics, when the company already has an 8-megapixel camera in iPhone 4S. For HD video recording, however, Apple has increased output from 720p to 1080p.

Windows 8 tablets: Microsoft's wide ecosystem of hardware partners use a variety of camera technologies. Of note is the fact that Nokia, with its use of Carl Zeiss optics in Lumia smartphones, has chosen to make cameras a point of differentiation. It's likely that Nokia will pursue the same strategy with Windows 8 tablets.

Considerations: Tablets aren't what most people use for taking pictures, but the bottom line is that when Windows 8 tablets hit stores later this year, you'll likely be able to find one that has a better camera than new iPad.


New iPad: Apple hasn't released an official boot time for new iPad, but this somewhat unscientific video on YouTube seems to show that it boots in about 21 seconds. Fritz Nelson, VP and editorial director of the InformationWeek Business Technology Network, says it takes 30 seconds for his new iPad to boot up, compared to 25 second for his iPad 2.

Windows 8 tablets: Another factor that has doomed previous Windows tablets, those based on the Intel x86 architecture, is that they suffered from the same, drawn out boot times that afflict Windows PCs. Windows 8 systems, by contrast, will fully boot in as little as eight seconds. Microsoft said it has achieved this in part by not completely closing the kernel session when the system is switched off. Instead, the kernel session is hibernated so that memory contents and system state is saved.

Considerations: 10 or 12 seconds difference in boot time doesn't make much difference in the real world, but many users view boot time as a proxy for overall system performance. Super snappy boot times on Windows 8 tablets could go a long way toward helping Microsoft shake its reputation for delivering bloated, bulky software.

New iPad
(click image for larger view)
New iPad


New iPad: Apple and third-party developers have to date produced more than 200,000 iPad-specific apps, and that doesn't include iPhone apps that have been blown up (usually not very attractively) to fit the iPad. If you want or need to do something on new iPad, there's probably an app for that.

Windows 8 tablets: Microsoft has adopted Apple's closed-loop approach for WoA apps. They'll only be available preinstalled, or as downloads from the new Windows Store. Microsoft has taken this approach to ensure that its tablets have the same ecosystem stability and security as iPad. The killer app for Windows 8 tablets could be the new, touch-enabled version of Office, Office 15, which will come pre-installed on every WoA tablet. It's likely that Skype will be offered as a preinstalled app on many Windows tablets. And for tablets aimed at business users, Office 365 may be an option.

Considerations: The success or failure of Windows 8 tablets could largely be determined by app selection. Some major publications, like USA Today, have already committed to Windows 8. And Microsoft has added tools to Visual Studio 11, now available in beta, to make it easier for developers to create Metro apps. Still, it's going to be difficult for Microsoft to match the vast ecosystem of apps that has grown up around the iPad.


More details about Windows 8 tablets are expected to emerge in the coming weeks, and most market watchers expect actual products to hit the stores in October. By then, many gadget fans will have opted for new iPad, but Microsoft and its partners are counting on the fact that a good number will wait until they can do hands on comparisons in stores. At the very least, buyers should have a lot more options this holiday season.

See the future of business technology at Interop Las Vegas, May 6-10. It's the best place to learn how cloud computing, mobile, video, virtualization, and other key technologies work together to drive business. Register today with priority code CPQCNL07 to get a free Expo Pass or to save 25% on Flex and Conference passes..

2 of 2
Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
User Rank: Apprentice
6/1/2012 | 12:54:00 PM
re: New iPad Vs. Windows 8 Tablets: 8 Considerations
ahhhh, how can you compare an iPAD (3) with something that does not exist? When one does, please revisit for a comparison.
User Rank: Ninja
3/27/2012 | 7:51:54 PM
re: New iPad Vs. Windows 8 Tablets: 8 Considerations
I have to object to some of the things said here. It's obvious the author isn't a tablet user, or he wouldn't have said some of these things. The other's are just a lack of research on his part.

1. Talking about price. The iPad 2 was conveniently left out of the article. But at $399 for the WiFi model, and $529 for the GPS/3G model, it's a major price advantage, as in a recent survey, people said that a competing tablet would have to be $100 less than an iPad2 for them to buy it. That was right before the new iPad was announced.

2. No article that I've seen, and I'd like to see one, has blamed the A5X chip as the reason for the bigger battery. The reasons are LTE, a known battery hog, and the reason why most people with LTE phones have said they were unhappy with them, and the new screen. The technique used to increase the saturation and give a much bigger color gamut is responsible for increased battery usage, and hence, the much larger battery. This chip may consume a little bit more power, but not much.

3. The new 5mp rear camera is being praised almost universally for its much improved quality, pretty much the same chip as on the iPhone 4, which was considered to have the best picture quality of all smartphones. The lens is new, from the iPhone 4S, and the video quality has been praised too.

Perhaps the author is thinking about the front, FaceTime camera, which is still the same .3mp model from all of their mobile products.

4. Start-up times on tablets isn't really an issue, because few people actually turn them off. What tablet users do is to turn the screen off, but leave the tablet on in standby mode so they can receive notices as they come in. Comparing actual start-up times is therefor deceptive, and not very useful.

5. Screen size. This is something that people argue over. But we can't compare screen sizes without also taking into consideration the ratio of the vertical dimension to the horizontal dimension.

So, a 9.7" 4:3 ratio screen, as used in the iPad line has an actual size of 7.76":5.82". A 10.1 16:9 ratio screen has an actual size of 8.8":4.95".

Which is larger? Both, depending on how the tablet is being used. For video, the 10.1, 16:9 screen is a bit larger. Not by much, as moving the tablets back and forth by a few inches has them looking the same.

But for productivity apps, the 9.7, 4:3 screen is better.

What about area, which determines the total screen size? The 10.1" screen is 43.56 square inches.

The 9.7" screen is 45.16 square inches.

So the 9.7" screen is actually a smidgen larger. Not enough to really notice, but enough to show that a larger diagonal, when close in size, doesn't mean that the screen is actually larger.

All of these things mean something when making comparisons, and if an article gets them wrong, as this one does, then the comparison falls down by that amount, and its validity is lessened. I just don't understand why authors can't seem to get all of their facts right.
User Rank: Apprentice
3/25/2012 | 9:44:32 PM
re: New iPad Vs. Windows 8 Tablets: 8 Considerations
"The success or failure of Windows 8 tablets could largely be determined by app selection....Still, it's going to be difficult for Microsoft to match the vast ecosystem of apps that has grown up around the iPad."

To the extent that software suppliers port their software to the tablet friendly Metro interface, then there could be a vast app selection available for W8 tablets. The main difference to me is the price of apps, where the average price of Windows compatible software seems to be way higher than the average price of a iPad apps.

User Rank: Apprentice
3/25/2012 | 1:11:48 PM
re: New iPad Vs. Windows 8 Tablets: 8 Considerations
What Windows Tablet?
User Rank: Strategist
3/24/2012 | 4:02:46 PM
re: New iPad Vs. Windows 8 Tablets: 8 Considerations
Other than Ballmer, who would be stupid enough to wait for a Microsoft tablet? There just aren't that many trailer parks.
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of the Cloud Report
As the use of public cloud becomes a given, IT leaders must navigate the transition and advocate for management tools or architectures that allow them to realize the benefits they seek. Download this report to explore the issues and how to best leverage the cloud moving forward.
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on for the week of November 6, 2016. We'll be talking with the editors and correspondents who brought you the top stories of the week to get the "story behind the story."
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll