04:19 PM
Jake Widman
Jake Widman
DNS: Up Your Security vs. Complexity Game Quickly
May 26, 2016
To help you optimize security as you cope with complexity, InformationWeek is offering you an excl ...Read More>>

Oracle Releases New Collaborative CRM Software

CNET News,

The 15th edition of Oracle CRM On Demand will incorporate new "social CRM" features as well as the ability to be used from mobile devices.The software is the latest revision of the product Oracle acquired when it purchased Siebel Systems in 2005. The new edition has a browser-based interface and can be modified to run on BlackBerrys and other mobile devices. New collaboration features aimed at what the company calls "social CRM" include Sticky Notes and a Message Center with an RSS feed, so that team members can easily notify each other of changes to a customer's information. "What we're trying to do is make it more social and collaborative so content from Internet and intranet can be pushed into the app and pushed to the user," said Anthony Lye, senior vice president of CRM On Demand.

"It's all part of selling productivity," Lye continued. "I think we've built something that really is quite an achievement in usability."CNET News,

Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
InformationWeek Elite 100
InformationWeek Elite 100
Our data shows these innovators using digital technology in two key areas: providing better products and cutting costs. Almost half of them expect to introduce a new IT-led product this year, and 46% are using technology to make business processes more efficient.
Register for InformationWeek Newsletters
White Papers
Current Issue
2016 InformationWeek Elite 100
Our 28th annual ranking of the leading US users of business technology.
Twitter Feed
InformationWeek Radio
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.