10:11 AM

Software Piracy Tracker Integrates With

CodeArmor Intelligence 3 helps app vendors collect licensing fees by linking sales staff with non-paying organizations.

8 Big Data Deployments In Detail
(click image for larger view)
8 Big Data Deployments In Detail
Independent software vendors: How many businesses are pirating your software, and what can you do about it? The latest version of a software intelligence tool from V.i. Laboratories, CodeArmor Intelligence 3.0, aims to help companies identify organizations that use their software without paying.

What happens next? The software is aimed not at penalizing, but remediating. In other words, if people at a company are already using unlicensed copies of a vendor's software, oftentimes all it takes is a sales call to get a company to pay its license fees. To that end, the new version of CodeArmor Intelligence is now built on the platform, enabling companies to pipe piracy data directly to salespeople's dashboards, as well as to use it to run business intelligence reports.

Joseph Noonan, president and CEO of V.i. Labs, said that the software allows independent software vendors "to make data-driven decisions about which companies to pursue first, or which geographical regions require the most attention."

The new version of CodeArmor Intelligence also adds support for Visual Studio 2010 environments and offers expanded piracy detection capabilities, including detecting software running on virtual machines. In addition, by using the Facebook-like social networking tool, Chatter, salespeople can now launch discussions around specific CodeArmor piracy report results.

According to a study sponsored by the Business Software Alliance and conducted by IDC, the global commercial value of unlicensed software was $54.1 billion in 2009. Of that, the firms in the United States accounted for $8.4 billion. But high-level statistics don't help vendors identify exactly which organizations are infringing their software licenses.

To that end, CodeArmor Intelligence can help them gather piracy intelligence. First, the software vendor inserts a snippet of code into its application. From there, the application channels information back to CodeArmor whenever it detects an unlicensed copy. Collected data can help companies identify specific organizations that are pirating their software, and in some cases even specific machines or users. They can also track how that piracy rate increases or decreases over time, and quantify their exact lost revenue by company or geography.

Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
InformationWeek Elite 100
InformationWeek Elite 100
Our data shows these innovators using digital technology in two key areas: providing better products and cutting costs. Almost half of them expect to introduce a new IT-led product this year, and 46% are using technology to make business processes more efficient.
Register for InformationWeek Newsletters
White Papers
Current Issue
2016 InformationWeek Elite 100
Our 28th annual ranking of the leading US users of business technology.
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on for the week of April 24, 2016. We'll be talking with the editors and correspondents who brought you the top stories of the week!
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.