In a nod, perhaps, to Facebook's dominance in the social media space, MySpace has synced its service with its archrival, a step that now allows MySpace users to share content with their Facebook friends.
Using Sync with Facebook, unveiled Aug. 30, MySpace accountholders can share music, links, photos, and videos. After syncing their accounts, MySpace updates appear on the pages of Facebook friends. MySpace also now allows users to sync their accounts with Twitter in the same manner.
"This new sync functionality is part of an ongoing effort to make it simple for people to share their updates beyond MySpace and allow fans and friends to interact with that content across the web," said Jennifer Ruffner, director of product stream at MySpace, in a company blog.
To set up the feature, MySpace users simply click on the settings box in the update module of their home page, check the Facebook and/or Twitter boxes, then follow the steps to sync accounts, she said.
However, users cannot sync Facebook pages with MySpace. Users already were able to place a Twitter widget on their MySpace page in order to show their Twitter updates.
MySpace, which is owned by News Corp., had 61 million unique visitors in July 2010, compared with 146 million unique visitors to Facebook, according to ComScore. MySpace said it has more than 122 million monthly active users around the world and gets 100,000 signups per day.
The second-ranked social networking site recently redesigned its MySpace profile and theme gallery in an effort to give accountholders easier navigation tools and simplified organization of content, said Ali Tahmasbi, director of product profiles, in a MySpace blog. In May, it simplified its privacy controls.
"Both the gallery and theme machine will serve as part of a profile design ecosystem that will support submission, rating, and conversations around themes. We're dedicated to equipping users with easy-to-use tools to create, customize, and manage their digital persona and look forward to sharing more in the coming weeks that will further improve the discovery experience," he said.
Continuing its music-oriented history, MySpace also debuted ArtistHQ, a new blog for musicians. The page includes musician profiles, product promotions, music news, and how-to articles. MySpace music adds 500 new artists weekly and premieres more than 25 albums per week, according to the company.