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New Products, Services Spending Fuel Increased IT Spending

The media and entertainment sector, which probably is one of the most cutting-edge sectors for IT use, boosts one of the strongest (73%) IT bents toward creating new products and services for customers this year. Only insurance (79%) and automotive (77%) scored higher. This sector will spend a touch more on hardware than salaries, and is most captivated at the moment with business intelligence tools. The charts below outline the business, technology, and budgeting strategies of the media and ent



Inside Media & Entertainment
3.7% of Industry's Annual Revenue Devoted to IT
47% of IT Budget Devoted to New Projects
71% of Companies Expecting 2006 IT Spending to Exceed 2005

Business Change
73% Creating New Products/Services for Customers in 2006
43% with Global Supply Chain
47% Deploying Business Intelligence Tools to Raise Productivity

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