Local search will be big this year, as companies work on an area in which the Internet has never been very helpful. The Internet today is mostly location-neutral--it doesn't know or care where you live.
Other companies tackle local information on the Internet in different ways. Here are a few:
Ask.com earned a spot on blog TechCrunch's "Web 2.0 Companies I Couldn't Live Without," thanks to a tool for giving directions to multiple points and another that lets you write on a map.
Of course, Google has an offering, through Google Maps. It provides local business listings, sometimes with "more info" links that can include reviews aggregated from places like Yelp.com and Judy's Book. For gee-whiz appeal, click the "call" link next to a business, enter your phone number, and Google places a call to the business and connects you. Neat. Though how hard is it to dial?
Yelp offers local business reviews and addresses a chief liability of online reviews: Who's doing the reviewing? Yelp lets you check all reviews by that person.
ParkWhiz lets you search for parking options. Its ambition is to create a market for people to rent their driveways or garages in hot markets. It's a service that begs for a mobile option.
The Internet's always been the place to go for information on Tunisia or Mars, but the scoop on good local pizza has been sparse. Newspapers are ramping up their hyperlocal coverage, but bloggers' passion could give them an edge. This is the year to get it right.
Count this as the first buzzword of 2007: placeblogs.
![]()
![]()
10 best placeblogs, per Placeblogger
1
Baristanet,
Montclair, N.J.
2
Edhat,
Santa Barbara, Calif.
3
Fresno Famous,
Fresno, Calif.
4
Westport Now,
Westport, Conn.
5
ChiTown Daily News,
Chicago
6
New Haven Independent,
New Haven, Conn.
7
Gotham Gazette,
New York
8
Philly Future,
Philadelphia
9
MNSpeak,
Minneapolis/St. Paul
10
Duke City Fix,
Albuquerque, N.M.
![]()
Stay connected and informed by visiting our Enterprise IT Community!

Become a member today for instant access to free InformationWeek research, expert advice, peer perspectives, and more on the following topics:
- Application Performance Management (APM)
- Security Management
- Mainframe 2.0
- IT Automation
- Service Assurance
Also, visit our Government, Retail and Financial Services groups to see how these technologies apply specifically to those industries.
NOTE: Offer valid for U.S., U.S. possessions, & Canada only.