The Yahoo-Microsoft partnership, planned since last year, creates a strong competitor to AOL's No. 1 ranked IM service: Combined, Yahoo and Microsoft will have more users in the United States. AOL has 47 million U.S. users, according to a report by research company Nielsen/NetRatings. Microsoft's MSN Messenger and Windows Live Messenger combined rank No. 2 with 28 million users, followed by Yahoo with 22 million users.
Delivering a larger, combined user base, says Laura Martin, an analyst at Soleil-Fulcrum Research, should give Yahoo and Microsoft more clout in attracting online advertising dollars.
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