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12/10/2009 05:27:48 Daily, February 04
Why Microsoft's Yahoo Bid Helps Google, IBM, And Apple



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InformationWeek Daily - Monday, Feb 4, 2008


Editor's Note

Why Microsoft's Yahoo Bid Helps Google, IBM, And Apple

A combined Microsoft and Yahoo would be a company truly capable of challenging Google in search and online advertising. At least that's what Microsoft believes. Not so fast.

Just like Yahoo benefited from the chaos that followed AOL/Time Warner in 2000, Google would be the clear winner if Microsoft buys Yahoo for a proposed $44.6 billion. Microsoft's rivals in other parts of the tech business -- including IBM in business software and Apple in the desktop market -- also would likely get a boost if this deal goes through.

The biggest risk: The sheer task of integrating Yahoo would suck up so much senior management time at Microsoft, that the company, which already has a dubious track record for getting products out the door on time and has lost several key leaders in recent weeks, could fall behind competitors for years to come.

Google is taking aim at Microsoft's franchise Office productivity apps with a series of low-cost online offerings. Microsoft responded with its Windows Live online program. The problem: Windows Live is a confused mess that almost no one inside or outside of Microsoft really understands. Throw a major corporate integration effort into the mix and things get a lot messier.

Similarly, Microsoft is still nurturing its Windows Vista operating system a year after launch. Numerous reports indicate that that the OS is getting a cool reception from both businesses and consumers, and that Microsoft has failed to solve a number of compatibility issues that have PC users looking for alternatives.

Dell last year even took the unusual step of reintroducing Windows XP as an option on home systems.

On the business side, Microsoft this month is set to formally introduce Windows Server 2008. A plan to simultaneously launch SQL Server 2008 was squashed amid more delays. SQL Server 2008 won't see the light of day until at least the fall.

It's clear that Microsoft is at a point where it can ill afford to take its eye off its core products. Yet that's exactly what a merger with Yahoo would do.

IBM, Google, and Apple, and even the Linux camp, must be loving this.

The risks for Microsoft might be acceptable if there was a strong chance that the goal of its proposed buyout of Yahoo -- catching Google in the online search and ad markets -- would be realized. But that's doubtful.

Read the rest of my blog and post a comment with your thoughts.

Paul McDougall
paulmcd@cmp.com
www.informationweek.com

Quote of The Day

"The Web continues to surprise Microsoft. Hopefully, Yahoo will shake up the old Microsoft way of doing things." -- Ian Campbell

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Microsoft-Yahoo Combo Could Accelerate Services Strategy

However, integrating these services may cause major headaches as Microsoft tries to keep customers and keep executive focus on its other businesses.

IBM Completes $5 Billion Buyout Of Cognos

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To CodeGear, From Russia With Love: A One Million Seat Order

The deal is part of a $100 million government initiative, the National State Project of High-Grade Education, which will add computer programming to public education curricula.

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In This Issue


Community

Microsoft Acquiring Yahoo? Can Microsoft Make That Work?
Microsoft late Thursday announced a $44.6 billion acquisition bid for beleaguered Yahoo. The deal comes at a time when Microsoft faces challenges in its core business: Windows Vista is sputtering, Longhorn Server is about to launch, and Google, OpenOffice, and other applications are challenging Office. Big technology acquisitions often fall on their face: Consider Compaq buying Digital Equipment, and Hewlett-Packard buying Compaq. Can Microsoft make the Yahoo acquisition work? Or has Redmond just signed its own death warrant?

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The Burden Of Expectations
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Microsoft, Motorola Weigh Desperate Measures
Two massive deals that have been talked about for some time got a bit closer to reality today, as Microsoft went public with its $44 billion bid for Yahoo and Motorola said it may spin off its handset division.

If Microsoft And Yahoo Unite, What Will Become Of Windows Mobile?
On the surface, Microsoft and Yahoo have divergent mobile businesses. Microsoft develops and licenses Windows Mobile and associated software to OEMs, which use it to create smartphones. Yahoo has Web services and content optimized for consumption on mobile phones. Is pairing Microsoft with Yahoo (MicroHoo, anyone?) the best way for both companies to create the best mobile platform and services available?

Web 2.0 Security, Microsoft, And Yahoo
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Microsoft Can Buy Yahoo, But They Can't Afford Yahoo
Microsoft has decided that it's time to get serious about this Internet stuff, so their bold move is to -- buy Yahoo? I don't get it. If I were a Yahoo stockholder I might play hard to get for a while, but nearly all of them will want this deal to happen because it's probably the most profitable end for them. For Microsoft, not so much.

Ericsson Said It Will Consider Purchasing Motorola Assets
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Why Microsoft's Yahoo Bid Helps Google, IBM, And Apple
A combined Microsoft and Yahoo would be a company truly capable of challenging Google in search and online advertising. At least that's what Microsoft believes. Not so fast.

To Sink Or Swim In Linux's Waters?
I've been running Ubuntu Linux on my notebook, a Sony VAIO TX model, for some time now.  I'm impressed with how stable it's been and how a whole raft of features like action-key support (for things like dimming the display) are available directly out of the box, without having to install additional stuff that I needed to download from Sony's site.  But because getting used to Linux itself can be jarring for Windows folks, I decided not to just dive in and hope I'm able to swim.  Instead, I'm using a gradual approach: I take it to bed with me.

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The Internet & the Developing World The evolution of the Internet has been full of surprises – surprises that have sometimes resulted in radical changes in the commercial landscape, such as the arrival of Amazon, eBay, Google, YouTube, and Skype. Could one of the next big surprises turn out to be linked to developing countries? Read the full report for free from InternetEvolution.com

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