PC Vendors Slow To Offer Blu-ray Drives - InformationWeek
Cloud // Cloud Storage
08:28 PM

PC Vendors Slow To Offer Blu-ray Drives

DVD drives will be king in PCs for years to come, says the market research firm iSuppli.

Despite rising sales of Blu-ray disc players, drives that support the high-definition format are not expected to make a dent in the PC market over the next five years, a market research firm said.

By 2013, Blu-ray drives will be found in only 16.3% of PCs shipped, compared to 3.6% this year, iSuppli predicted Tuesday.

"BDs won't be replacing DVDs as the primary optical drive in PC systems through at least the year 2013," Michael Yang, senior analyst for storage and mobile memory at iSuppli, said in a statement. "They eventually will find success, but during the next five years, that success will be limited in the PC segment."

Blu-ray drives cost more than DVDs, and offer a slimmer selection fo movies. "The cost issue is amplified by the fact that the library of content is so small that there really isn't a reason for users to switch at the moment," Yang said.

While Hollywood studios are shipping more Blu-ray movies, it'll take time for the number to reach levels significant enough to drive consumers to seek Blu-ray drives in PCs, iSuppli said.

A third, but less significant, factor in slow adoption of Blu-ray drives is the difficulty of supplanting DVD-RW drives as a storage medium in PCs. Blu-ray drive makers will have to demonstrate a distinct advantage in their products over the older rivals.

For example, the 3.5-inch floppy drive hung on until the CD-ROM became obviously better, as music, games, and movies moved to the CD-ROM.

"It's undeniable that Blu-ray delivers a higher-definition picture, better sound quality and larger storage space for home entertainment," Yang said. "However, these benefits may have little or no value when viewing the content on a smaller desktop or laptop PC screen and using poor speakers."

Until costs come down and consumers become more aware of the Blu-ray advantage, the technology will continue to struggle in the PC market, iSuppli said.

In the first quarter of this year, unit sales of Blu-ray players soared 72% to 400,000 and the amount of money U.S. retailers reaped rose 14% from the same period a year ago to $107.2 million, according to The NPD Group. The biggest driver behind the increases was falling player prices and rising sales of HDTVs.

Attend this Windows 7 virtual event to gain exclusive access to our one-stop information destination, packed with resources to guide you in your decision-making process. Sept. 30, 2009. Find out more and register.

Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of the Cloud Report
As the use of public cloud becomes a given, IT leaders must navigate the transition and advocate for management tools or architectures that allow them to realize the benefits they seek. Download this report to explore the issues and how to best leverage the cloud moving forward.
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of November 6, 2016. We'll be talking with the InformationWeek.com editors and correspondents who brought you the top stories of the week to get the "story behind the story."
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll