Cloud // Cloud Storage
News
8/25/2009
08:28 PM
50%
50%

PC Vendors Slow To Offer Blu-ray Drives

DVD drives will be king in PCs for years to come, says the market research firm iSuppli.

Despite rising sales of Blu-ray disc players, drives that support the high-definition format are not expected to make a dent in the PC market over the next five years, a market research firm said.

By 2013, Blu-ray drives will be found in only 16.3% of PCs shipped, compared to 3.6% this year, iSuppli predicted Tuesday.

"BDs won't be replacing DVDs as the primary optical drive in PC systems through at least the year 2013," Michael Yang, senior analyst for storage and mobile memory at iSuppli, said in a statement. "They eventually will find success, but during the next five years, that success will be limited in the PC segment."

Blu-ray drives cost more than DVDs, and offer a slimmer selection fo movies. "The cost issue is amplified by the fact that the library of content is so small that there really isn't a reason for users to switch at the moment," Yang said.

While Hollywood studios are shipping more Blu-ray movies, it'll take time for the number to reach levels significant enough to drive consumers to seek Blu-ray drives in PCs, iSuppli said.

A third, but less significant, factor in slow adoption of Blu-ray drives is the difficulty of supplanting DVD-RW drives as a storage medium in PCs. Blu-ray drive makers will have to demonstrate a distinct advantage in their products over the older rivals.

For example, the 3.5-inch floppy drive hung on until the CD-ROM became obviously better, as music, games, and movies moved to the CD-ROM.

"It's undeniable that Blu-ray delivers a higher-definition picture, better sound quality and larger storage space for home entertainment," Yang said. "However, these benefits may have little or no value when viewing the content on a smaller desktop or laptop PC screen and using poor speakers."

Until costs come down and consumers become more aware of the Blu-ray advantage, the technology will continue to struggle in the PC market, iSuppli said.

In the first quarter of this year, unit sales of Blu-ray players soared 72% to 400,000 and the amount of money U.S. retailers reaped rose 14% from the same period a year ago to $107.2 million, according to The NPD Group. The biggest driver behind the increases was falling player prices and rising sales of HDTVs.

Attend this Windows 7 virtual event to gain exclusive access to our one-stop information destination, packed with resources to guide you in your decision-making process. Sept. 30, 2009. Find out more and register.

Comment  | 
Print  | 
More Insights
Google in the Enterprise Survey
Google in the Enterprise Survey
There's no doubt Google has made headway into businesses: Just 28 percent discourage or ban use of its productivity ­products, and 69 percent cite Google Apps' good or excellent ­mobility. But progress could still stall: 59 percent of nonusers ­distrust the security of Google's cloud. Its data privacy is an open question, and 37 percent worry about integration.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest, Dec. 9, 2014
Apps will make or break the tablet as a work device, but don't shortchange critical factors related to hardware, security, peripherals, and integration.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of December 7, 2014. Be here for the show and for the incredible Friday Afternoon Conversation that runs beside the program!
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.