Pew Report Records Rise Of Blogosphere Political Elite - InformationWeek
IoT
IoT
News
News
1/18/2007
04:55 PM
Connect Directly
Google+
LinkedIn
Twitter
RSS
E-Mail
50%
50%
RELATED EVENTS
Faster, More Effective Response With Threat Intelligence & Orchestration Playboo
Aug 31, 2017
Finding ways to increase speed, accuracy, and efficiency when responding to threats should be the ...Read More>>

Pew Report Records Rise Of Blogosphere Political Elite

During the 2006 campaign, 23% of those using the Internet to access political news created and shared political content through blog, video, or audio posts, or by forwarding such commentary to others.

The number of Americans using the Internet as their primary political news source has doubled since the 2002 midterm election, according to a study released today by the nonprofit Pew Internet & American Life Project.

During the 2006 midterm election, 15% of American adults said the Internet served as their main source of campaign news, up from 7% during the 2002 midterm elections. The 2004 presidential election, however, saw an even greater number of Americans (18%) relying on online political news.

Some 25% of Americans and 37% of Internet users said they got some information about the 2006 elections online.

The Pew report attributes rising interest in online political news to a concurrent rise in broadband usage, noting that the share of American adults with high-speed Internet access grew from 17% in November 2002 to 45% in November 2006.

Among those under 36 years old, 35% said the Internet was their main source of political news during the 2006 campaign while only 18% primarily relied on newspapers.

The Pew report identifies a "new online political elite" who use the Internet for political activism. During the 2006 campaign, 23% of those using the Internet to access political news (11% of Internet users overall) created and shared political content through blog, video, or audio posts, or by forwarding such commentary to others.

The increasing number of campaign-oriented videos on YouTube -- a clip announcing Sen. Barack Obama's intention to run for president being one of the latest -- underscores the significance of the Internet as a political news channel.

Among the Pew report's other interesting findings: News satire Web sites run by the likes of The Onion and The Daily Show served as a political news source for the same number of people (19%) as the Web sites of radio news organizations like National Public Radio, and came in just below international news Web sites maintained by foreign news operations such as the BBC and Al Jazeera (20%).

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
IT Strategies to Conquer the Cloud
Chances are your organization is adopting cloud computing in one way or another -- or in multiple ways. Understanding the skills you need and how cloud affects IT operations and networking will help you adapt.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll