Remember Memory Sticks? They're Suddenly Low Cost Media
While no one was looking, Sony leaked the news that it would release tomorrow a black 1 GB Memory Stick PRO card for about $150.
While no one was looking, Sony leaked the news that it would release tomorrow
a black 1 GB Memory Stick PRO card for about $150.
This is major news for millions who have Sony digital cameras and other gadgets
that support only Memory Stick.
The Memory Stick format has long been considered a wildly over-priced removable
flash media format. But -- suddenly! -- all
A year ago, you might have expected to pay about $1,000 for a gigabyte on Memory
Stick. In August Sony was selling them for about $350. Now $150.
And if Sony is selling them for $150, you can bet that Lexmark, SanDisk and
others will offer $100 Memory Sticks that hold 1 GB of data.
It looks like Sony has finally figured out that sales of its electronics are
artificially suppressed by consumer hesitation over the Memory Stick format,
which is perceived as proprietary, slow and -- most importantly -- over priced.
Personally, I like the Memory Stick format -- and love my Sony DSC-717 digital
camera. But I hate running out of storage on my 256 Memory Stick PRO card, which
happened most recently on Christmas. I paid a small fortune for that card two
years ago, and have hesitated since then to again pay the "Sony tax" for media.
But $150 for a gig? That's a whole different picture.
5 Top Federal Initiatives For 2015As InformationWeek Government readers were busy firming up their fiscal year 2015 budgets, we asked them to rate more than 30 IT initiatives in terms of importance and current leadership focus. No surprise, among more than 30 options, security is No. 1. After that, things get less predictable.
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