Software // Enterprise Applications
04:08 PM
50% Partners With IBM For Customization

Under the agreement, customers who run IBM's WebSphere application-integration server will be able to use WebSphere Studio Application Developer to customize their hosted Salesforce software.

CRM application service provider Inc. on Wednesday disclosed a partnership with IBM under which its customers who run IBM's WebSphere application-integration server will be able to use WebSphere Studio Application Developer to customize their hosted Salesforce software and integrate it with other business applications. Salesforce also said it has added SunTrust Banks Inc. and Automatic Data Processing Inc. to its customer list.

Under its partnership with IBM, Salesforce is releasing its sforce Toolkit for IBM to WebSphere users. The toolkit will enable them to create custom modules in their Salesforce implementations in order to capture and integrate business data from other applications, regardless of platform, into their CRM environment. Salesforce has previously disclosed similar agreements with BEA Systems, Microsoft, and Sun Microsystems.

Although IBM offers a hosted CRM service in partnership with Salesforce rival Siebel Systems Inc., Salesforce chairman and CEO Marc Benioff says he's not concerned about any potential conflicts. "It's a big market," he said in an interview following a customer event Wednesday in New York.

Also Wednesday, SunTrust Banks said it will deploy Salesforce for its 2,000 corporate sales representatives, eliminating the nine different applications it had been using previously. "Each piece was independently failing," SunTrust senior VP Ernie Magazzini says of the company's need to find a common CRM environment. Automatic Data Processing Inc., the largest provider of outsourced payroll-processing services, also said it has signed a deal to deploy Salesforce software to 2,000 users. John LaMancuso, ADP's president of sales, says he feels comfortable with tapping Salesforce's hosted offerings because ADP is itself a provider of outsourcing services. Says LaMancuso, "Their business model is our business model."

Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
Building A Mobile Business Mindset
Building A Mobile Business Mindset
Among 688 respondents, 46% have deployed mobile apps, with an additional 24% planning to in the next year. Soon all apps will look like mobile apps and it's past time for those with no plans to get cracking.
Register for InformationWeek Newsletters
White Papers
Current Issue
Top IT Trends to Watch in Financial Services
IT pros at banks, investment houses, insurance companies, and other financial services organizations are focused on a range of issues, from peer-to-peer lending to cybersecurity to performance, agility, and compliance. It all matters.
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on for the week of July 17, 2016. We'll be talking with the editors and correspondents who brought you the top stories of the week to get the "story behind the story."
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.