Enterprise 2.0 Launch Pad: 2010 Elite 8
Innovation is at the heart of software development, and it's the name of the game in the Enterprise 2.0 Launch Pad competition. Held in conjunction with both the Santa Clara and Boston editions of the 2010 Enterprise 2.0 Conference, Launch Pad produced four finalists at each site -- the best of the best applications produced and submitted to the competition that year. Best of all? Entering Launch Pad was free, and open to all software developers -- large and small -- who were building, launching, or had recently launched an application. Companies first submitted their pitch via Twitter. In round two, entrants submitted a video of no more than three minutes highlighting the product or service's most compelling features and functionality. Quarterfinalists were selected by a jury of Enterprise 2.0 experts.